Email Marketing Manager

Writer β€’ San Francisco, CA

Company

Writer

Location

San Francisco, CA

Type

Full Time

Job Description

✍🏽 About Writer

AI your people will love. That's our vision, and it contains multitudes :-)

AI your people will love.

We're filling a big need for generative AI built ground-up for the needs of enterprises and embraced by their teams. As generative AI became a board-level initiative almost overnight for most enterprises, our market matured dramatically and we benefit from that tailwind. Our product is highly differentiated, our roadmap is transformative, and our customers are happy and vocal.

πŸ›£ Traction and backing

Writer is deployed widely at leading companies like UnitedHealthcare, Accenture, Intuit, UiPath, HubSpot, Spotify, Hilton, Uber, and Deloitte. We have an NRR of +135% and we're just getting started.

Our inbound funnel is large and growing fast (+3M visitors/month, thousands of weekly ICP trial starts). In late 2021, we received a $21M Series A led by Insight Partners, with participation from Google's Gradient Ventures, GTMFund, and a world-class group of founders, operators, and angels. We're a clear leader in a space receiving significant investor interest, and will be able to make the investments required to maintain that position.

🎯 Why it's the perfect time to join

  • We're still only 70 people. There's a lot of room to contribute and grow an enduring SaaS company. You'll have unquestionably made it happen.

  • We have strong PMF. We have strong DAUs and deep usage. People spend hours in Writer. The work you'll do will have a direct impact on some of the top companies in the world β€” and make work more enjoyable for the users who depend on us to meet their goals.

  • Build it, nail it, scale it. We're at 'scale it' and are continually learning. If you like helping turn dirt paths into smooth roads, now is the perfect time to join.

πŸ€“ What we're like

  • We connect. We bring our whole selves to work. We're a diverse group on multiple dimensions, and we share that with each other.

  • We challenge. We're first principles thinkers, and those principles guide our product and GTM decisions. Things you won't hear at Writer include "Because that's what X wants" or "Company Y does it this way." We're all on the same side as we build Writer our own way.

  • We own. Building a company that achieves escape velocity is hard work. We take full ownership over our schedules and our outcomes, because we believe that's the purest-energy way to work that hard.

πŸ“ˆ Our operating cadence

  • We're a low-meeting (< 4 hours/week for most people) culture, with 1-2 weeks a quarter that are totally meeting-free.

  • We've been distributed since day 1, and our distributed processes and rituals are long-engrained.

  • There's low overhead, and projects are single-threaded.

  • We break down company milestones into quarterly goals and projects, and emphasize by team the one thing that matters the most.

  • All of our dashboards and metrics are transparent, live in a single view, and are shared with everyone.

  • We're good at communicating async, use DMs and distracting notifications with caution, and respect each other's work hours. And we'd never send you a calendar invite before making sure you're free.

  • Weeks are tough, but weekends are sacred.

πŸ“ About this role

We are looking for a highly motivated and experienced Email Marketing Manager to join our Marketing team. The ideal candidate will have a proven track record of success creating and scaling email marketing programs for rapid growth stage b2b SaaS companies. You will be able to provide examples of campaigns/tactics that drove engagement, conversions, pipeline and revenue for the business.

πŸ¦ΈπŸ»β€β™€οΈ Your Responsibilities:

  • Work with the marketing team to develop a comprehensive email marketing strategy.

  • Develop and execute end-to-end email marketing campaigns that align with the company's marketing goals.

  • Partner with Marketing Operations to ensure high deliverability, tracking, and ROI of email campaigns.

  • Work closely with sales, customer success, and marketing teams to identify key customer segments and create plans to expand our marketable leads database.

  • Identify opportunities for email to perform lifecycle marketing for product-led as well as sales-led customer journeys.

  • Establish an email a/b testing framework that can feed learnings to the broader GTM team.

  • Track and analyze campaign performance to identify opportunities for improvement.

  • Stay up-to-date on the latest email marketing trends and best practices.

⭐️ Is this you?

  • 5+ years of experience in email marketing.

  • Strong understanding of email marketing principles and best practices.

  • Experience with email marketing software such as HubSpot and Marketo.

  • Excellent writing and editing skills as well as attention to detail.Β 

  • Strong analytical and data-driven decision-making skills.

  • Ability to work independently and as part of a team.

  • Excellent communication and interpersonal skills.

  • Self-starter with a history of driving results and hitting deadlines.

🍩 Benefits

  • Employer-covered medical plans, dental, vision, and life insurance

  • FSA

  • Competitive parental leave policy (parents actually work here!)

  • Generous PTO

  • Company stock options

  • 401k plan with employer matching

  • Flexible schedules

Writer is an equal opportunity employer and is committed to diversity. We don't make hiring or employment decisions based on race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law. Under the San Francisco Fair Chance Ordinance, we'll consider for employment qualified applicants with arrest and conviction records.

Apply Now

Date Posted

07/27/2023

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