731 - Social Media Specialist

We need an English-fluent Social Media Specialist, based in Latin America, available to work remotely.
We are looking for someone with exceptional communication and relationship-building skills, who embraces changes while maintaining strong attention to detail. An interested and proactive person, who's constantly learning and improving their skills.

Are you the one we are looking for?

Responsibilities:

• Develop and execute strategies to increase organic reach, engagement, and community growth across multiple social media accounts.
• Manage and maintain a comprehensive content calendar for multiple brands.
• Create, curate, and publish engaging content (text, images, videos) aligned with brand identities.
• Collaborate with SEO specialists on the Organic Team to implement content optimizations that drive organic growth on search engines.
• Monitor and respond to comments and messages to foster community engagement.
• Analyze social media performance metrics and adjust strategies based on data-driven insights.
• Stay up-to-date with the latest social media trends, tools, and algorithms.
• Work closely with the larger User Acquisition team to align social media efforts with overall marketing goals.

Requirements:

• 3+ years of experience managing multiple social media platforms (e.g., Facebook, Instagram, YouTube, Reddit, LinkedIn, X, TikTok) across various brands.
• Strong understanding of branding principles and the ability to maintain consistent voice and aesthetics.
• Proficiency in social media management tools (Hootsuite, Buffer, or similar).
• Excellent written and verbal communication skills.
• Solid content creation skills, including text, images, and video production.
• Experience working with SEO specialists to align social and search content strategies.
• Experience with AI tools for generating content (e.g., text, images, or video).
• Analytical mindset with the ability to interpret data and make informed decisions.
• Design experience (e.g., Canva, Adobe Creative Suite) is a plus.
• Creative thinker with a passion for social media and storytelling.
• Highly organized with strong multitasking skills to manage multiple brands.
• Collaborative team player who can also work independently.
• A portfolio or examples of your work.
• Links to social media accounts you have managed.