Account Based Marketing Manager

Get to Know Us

Ideals is a global B2B SaaS product company recognized as the most highly rated and customer-centric in a secure business collaboration market. Trusted by more than 1,000,000 users from 175,000 companies globally, we are on a mission to create more prosperity in the world by accelerating high-stake business decisions. We achieve this by delivering intuitive and robust software products that help people make impactful decisions with less stress, higher quality, and shorter hours:

Ideals Virtual Data Room: A web-based cloud platform used by companies in a wide range of industries to ensure secure confidential document sharing for online due diligence, fundraising transactions, corporate reporting, licensing, clinical trials, and other business goals.

Ideals Board: A cloud platform with web and mobile applications used by board members, CEOs, executives, and corporate secretaries, to streamline governance and improve high-stake decisions in a fast, secure, and compliant way.

The Role

As we grow as a company and expand further into the Enterprise space, we are looking to add an Account-based Marketing Manager (ABM Manager) to our team. This newly created role will play a key part in shaping and driving our growing upmarket/enterprise market motion. By partnering with our Field Sales teams globally, the ABM Manager will be involved in both foundational development and campaign execution. This person will develop comprehensive research, account planning, and mapping out buying committees. One of their first tasks will be to create new dashboards and reporting systems that provide real-time insights, ensuring seamless alignment, and visibility of key accounts for the Leadership and broader Sales and Marketing teams.

Equally importantly, the ABM Manager will help design and execute highly targeted campaigns that drive engagement and pipeline growth. This will be done by leveraging personalized messaging, multi-channel tactics, and deep account insights to align with the unique needs of Enterprise clients.

What You Will Do

• Partner cross-functionally to create unified global account plans and enhance the current Enterprise marketing strategy 
• Collaborate with the Field Sales Teams to define segment priorities and establish quarterly actionable plans that drive measurable results
• Lead the enhancement of current ABM initiatives, lifecycle, and foundational aspects
• Develop new, targeted campaigns from the ground up that directly support enterprise sales goals and align with the global account strategy 
• Oversee the planning, execution, and improvement of multi-channel marketing programs such as webinars, digital initiatives, ABM activations, offline events, brand, and acquisition initiatives
• Implement and monitor comprehensive dashboards and reporting systems that measure key accounts progress and program success against Sales & Marketing KPIs

What We Look For

• At least 3 years of experience working in Account Based Marketing 
• At least 5 years of total experience in Marketing 
• Experience building and successfully operating ICPs from scratch 
• Experience supporting enterprise GTM of a B2B product
•  Advanced knowledge of ABM and nurturing processes, tools & technology
• Fluency in English (C1 Level or higher)

Nice To Have

• Experience working with a SaaS product 
• Fluency in Spanish and/or Portuguese

Our Interview Process

We believe in competency-based interviews combined with work samples and we share clear expectations for each element. Our interview assignments simulate what it’s like to work at Ideals and the type of tasks you’ll tackle. Here are the stages of the interview process for this role:

• Screening call with the Talent Acquisition Specialist (~40 mins)

• Portfolio Review (1-2 hours)

• Interview with the Hiring Manager (45 mins)

• Test task: Assignment (3-5 hours) & optional Q&A interview with the Hiring Manager (30 mins)

• Competency-based interview with the Talent Acquisition Specialist (60 mins)

What We Offer 

We highly value our people, so we will provide you with all the resources and support you need to succeed.

For your work

• Remote-first model with teams distributed globally 

• Home office set up budget 

• High-end laptop, monitor and any additional IT equipment needed

• Reimbursement of co-working space expenses

For your well-being

• Wellness budget for medical insurance, sports, and health-related activities

• Gympass membership

• Reimbursement of participation in sports competitions

• Unlimited health-related time off

For your growth

• Individual Development Plan based on your career interests 

• Generous budget for learning and development activities

• Professional and self-development books and subscriptions compensation

• Ideals’ support of your passion as a speaker or writer

• Internal growth and internal mobility opportunities

Extra perks

• Team-building offline events

• Budget for local gatherings in global locations

• Generous internal referral program

Our Culture

Commitment, Excellence, Collaboration, Trust and Care are core values to the Ideals team. For us, these are the principles that every Idealer lives and breathes. We are on the lookout for like-minded individuals who share our values. By doing so, we are able to create a team where talents feel at ease and are able to work to the best of their abilities.

Commitment and Excellence inspire us to set the bar high, achieve the most ambitious goals and push the limits further. Our diversity and different perspectives are the foundation of our success. Collaboration and Trust ensure that everyone has access to all the information, proactively shares thoughts, and leverages the teammates’ diverse opinions, experiences, and backgrounds. Both values help us to solve the most challenging problems. Care drives us to create a positive work environment and make everyone feel valued. We also stand for Idealers’ physical, mental, financial, and personal well-being and encourage a healthy lifestyle and active living.

Idealers work in a remote-first model, meaning we collaborate from anywhere – either home, cafe, co-working space, or one of our offices. Some roles may have specific location-based requirements, including in-office and client interactions. Despite being located across the globe, we stay connected through the latest tools and technologies, ensuring that everyone on our team feels surrounded by teammates and engaged with our common goals.

Ideals is an equal opportunity employer

Ideals is made up of people from a wide variety of backgrounds and lifestyles. We embrace diversity and invite applications from people from all walks of life. We don’t discriminate against employees or applicants based on gender identity or expression, sexual orientation, race, religion, age, national origin, or citizenship.