Account Strategist

Job Title
Account Strategist
Job Description
I. Job Summary |

• Respond to RFPs, develop media plans in line with strategic marketing goals.
• Execute and implement advertising campaigns to ensure delivery and performance. Includes taking a leadership role to coordinate efforts between other cross-functional teams as necessary to implement custom elements. Position interfaces with Ad Product and Creative.
• Work with Ad Operations to ensure clients' ads are trafficked, monitored, and optimized.
• Maximize campaign performance and company revenue by coordinating reports to further increase success rate and renew/grow current business.
• Update contract management system with campaign change orders (campaign delays, optimizations, etc.) and alert team of changes that will affect revenue. Major goals and objectives.

II. Essential Job Functions
Weight %
Accountabilities, Actions and Expected Measurable Results
50

• Pre Sale - media planning, internal coordination

50

• Post Sale - execute campaigns, act as liaison between all internal and external teams, monitor pacing and performance, create wrap decks

III. Minimum Qualifications and Job Requirements | All must be met to be considered.
Education:

• 4 year degree required

Experience:

• Minimum of 2 years of marketing, sales and/or account management experience; including one year of digital advertising experience. Project management experience is a plus.

Specific Knowledge, Skills and Abilities:

• Digital Advertising, communication, problem solving, organizational and prioritization skills, attention to detail

It is the policy of Meredith Operations Corporation ("Dotdash Meredith", "the Company") to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing [email protected] .
The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees
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