Ad Operations Associate

Dotdash Meredith New York City, NY

Company

Dotdash Meredith

Location

New York City, NY

Type

Full Time

Job Description

Job Title
Ad Operations Associate
Job Description
I. Job Summary | Major goals and objectives.
The Ad Ops Associate is responsible for trafficking digital ad campaigns and creatives across the Dotdash Meredith network of sites, technical QA of third-party creative assets, implementation of custom site-served assets, troubleshooting delivery problems, identifying and clarifying missing details with partner teams, and sharing learnings/information with the team. We work side-by-side with the Account Strategy and Revenue Operations teams to ensure that advertising campaigns run smoothly and exceed client expectations.
II. Essential Job Functions | Accountabilities, Actions and Expected Measurable Results
  • Coordinate with the Account Strategy team to obtain creative asset materials and launch digital advertising campaigns including traditional web ads, video ads, and newsletter ads.
  • Execute trafficking of new contracts from the order management system (Operative) to the ad-serving platform (GAM - Google Ad Manager). Review to ensure accurate scheduling details are included, and communicate any issues related to creative and campaigns.
  • Maintain pre and post-launch QA process for all ads (3rd Party tags, custom/native creatives), assuring that all ads meet creative specs, and are tracked properly both internally in GAM, and by external 3rd parties.
  • Collaborate with Revenue Operations and the Account Strategy teams to review, optimize, and ensure success of campaigns based on campaign KPIs.
  • Debug and troubleshoot issues with campaign delivery, performance, and discrepancies.
  • Identify process inefficiencies and ways to improve operations workflow.
  • Be a subject matter expert for specialized product trafficking instructions

III. Minimum Qualifications and Job Requirements | All must be met to be considered.
Education: Bachelor's degree, or related field or equivalent training and/or experience
Experience: 0-2 Years Ad Operations experience
Specific Knowledge, Skills and Abilities:
  • Ability to occasionally work under tight time restrictions, while understanding that it is always best to get work done right versus getting work done fast.
  • Excellent verbal and written communication skills
  • Ability to manage multiple tasks simultaneously
  • Highly organized, strong attention to detail and the ability to work independently

% Travel Required (Approximate) : Less than 1%
It is the policy of Meredith Operations Corporation ("Dotdash Meredith", "the Company") to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing [email protected] .
The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees
Pay Range
Salary: $60000 - $75000
The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of Dotdash Meredith's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, Dotdash Meredith provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with Dotdash Meredith and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.
#CORP#
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Date Posted

06/14/2023

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