Affiliate Marketing Director- Legal/Motor Vehicle Accident Leads
The Driscoll Firm, LLC
•
Chicago, IL
Company
The Driscoll Firm, LLC
Location
Chicago, IL
Type
Full Time
Job Description
Location: Hybrid role in any of the following locations:Chicago/Atlanta/Puerto Rico
May consider remote for an exceptional candidate
Firm: The Driscoll Firm, LLC
Affiliate Marketing Director – Legal / Motor Vehicle Accident Leads
Location: Remote (U.S. preferred) | Option to work from Puerto Rico
Employment Type: Full-time, In-House Only
Compensation: $140,000–$180,000 base + up to 15% of net affiliate-driven profit + performance bonuses
About Us
The Driscoll Firm, LLCis a nationally recognized personal injury law firm including helping motor vehicle accident victims resolve claims. We are building a100% in-house affiliate marketing networkto scale signed cases from high-quality traffic sources while maintaining strict legal and ethical compliance.
This is a rare opportunity tobuild and own a direct affiliate channelfrom the ground up—no middlemen, no third-party networks—just performance, transparency, and impact.
Role Overview
We are seeking a senior marketing leader asAffiliate Marketing Directorto architect, recruit, and optimize a best-in-class affiliate marketing program for acquiringsigned personal injury cases, primarily in motor vehicle accidents. You’ll be our internal expert and oversee all affiliate strategy, team operations, performance metrics and results, compliance, tracking and scale.
Responsibilities
• Design, build, and manage a proprietary affiliate network targeting MVA case leads
• Recruit, vet, and onboard affiliates (media buyers, publishers, legal marketers, influencers)
• Set up tracking and attribution via platforms like Everflow, Tune, or CAKE
• Develop commission tiers and incentive structures (CPL, CPA, rev-share)
• Create affiliate resources: creatives, landing pages, disclosures, guidelines
• Monitor affiliate performance, lead quality, and intake conversion metrics
• Enforce brand integrity, TCPA/FTC/CAN-SPAM compliance, and bar advertising rules
• Collaborate with intake and case management teams to match leads to actual signed clients
• Optimize performance weekly—cut low performers, reward top producers
• Report on acquisition cost per signed client, ROI, LTV, fraud flags, and churn
Requirements
• 3+ years experience managing affiliate marketing or performance lead-gen channels -Personal Injury Law Firm experience is very highly preferred
• Track record acquiring leads in personal injury, mass tort, insurance, or legal verticals
• Familiarity with legal compliance frameworks: TCPA, CAN-SPAM, FTC, ABA Rules
• Mastery of affiliate and call-tracking tools (Everflow, CAKE, Ringba, Lead Docket, etc.)
• Comfortable negotiating deals, managing budgets, and analyzing lead funnels
• Ability to produce and QA ad creatives and funnels with ethical oversight
• Entrepreneurial mindset—you're building this from the ground up
• Excellent written communication and project management skills
Compensation & Benefits
• $140,000–$180,000 base salary
• Per-case bonuses affiliate-attributed signed cases
• Monthly and quarterly performance bonuses
• Health insurance
• Tech/work-from-home stipend
• Increased compensation to work from Puerto Rico office (preferred).
Bonus If You Have
• Experience in legal intake or signed-case pay-per-call systems
• Affiliate network relationships in auto accident or insurance verticals
• Hands-on creative development (landing pages, banners, copywriting)
• Bilingual (English/Spanish) a necessity for expansion
How to Apply
Please submit your resume, a short cover letter, andtwo examples of successful affiliate programs or campaignsyou’ve run. Include the average CPL/CPA, vertical, and affiliate volume managed.
Job Type: Full-time
Pay: $140,000.00 - $180,000.00 per year
Benefits:
• Dental insurance
• Health insurance
• Paid time off
Application Question(s):
• What are your salary expectations?
Experience:
• Affiliate marketing: 3 years (Required)
• Affiliate Tracking Systems: 3 years (Required)
• Legal Affiliate Marketing: 3 years (Required)
Work Location: Hybrid remote in Chicago, IL 60611
Apply Now
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Date Posted
07/31/2025
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