Affiliate Marketing Manager

1-800-FLOWERS.COM, INC. Greater NYC Area

Company

1-800-FLOWERS.COM, INC.

Location

Greater NYC Area

Type

Full Time

Job Description

Brand

Description

The Affiliate Marketing Manager will focus on leveraging traditional and emerging channels to drive acquisition. This individual will help with the day-to-day operations for affiliate advertising and partner with the cross-channel marketing teams.

About The Position:

We are looking for someone passionate, enthusiastic, can multi-task with extreme attention to detail, excellent written, and verbal communication. The successful candidate will be able to build relationships across internal and external audiences at all levels with a "can-do attitude."

OVERVIEW:

The Affiliate Manager will seek out new affiliate relationships to further expand our reach in the online performance marketing industry. You'll be managing affiliates on a day-to-day basis, as a problem solver and growing our business. The Affiliate Manager must thrive in a cross-functional and fast-paced environment. Our Affiliate Managers should be self-motivated, excel at relationship building, and analyzing marketing campaigns.

Specific responsibilities include, but are not limited to:

  • Assist with planning, forecasting, and measurement of the channel
  • Shared with the Affiliate Specialist, complete daily reporting that includes competitive insights
  • Guide the Affiliate Specialist for all campaign operations, inclusive of landing pages, promo codes, creative banners, etc.
  • Own and manage select pillars of the channel with nominal guidance from the Director
  • Guide creative assets that align with the brand's goals and tone
  • Leverage current news and research in traditional marketing channels as well as emerging non-traditional channels to enhance the effectiveness of marketing initiatives.
  • Attend all relevant internal meetings and develop sustainable relationships with key departments and leaders, including IT, merchandising, web, creative, finance, legal, etc
  • Lead conversations with agency, partners senior management when appropriate
  • Liaise with Display and Search teams to find efficiencies with similar brand tasks

The expected salary for this position is $70,000 - $90,000. The actual compensation will be determined by experience and other factors permitted by the law.

Requirements

Requirements:

  • Bachelor's Degree in Marketing or a related field
  • 3+ years of experience in Digital Marketing
  • High-level of comfort with data, reporting and performance analysis
  • Advanced computer skills required, including MS Office Suite
  • Technical understanding of how web sites and online marketing functions (understand tracking using URLs, pixels, etc.)
  • Familiar with working in Excel and manipulating data in pivot tables VLOOKUPs
  • Ability to multitask, change the course of direction quickly, and meet deadlines in a fast-paced environment.
  • Ability to work well with a diverse group of colleagues and team members with sensitivity and supportive attitude.
  • Exceptional written and verbal communication skills

About Us

About 1-800-FLOWERS.COM, Inc.

1-800-FLOWERS.COM, Inc. is a leading provider of gifts designed to help customers express, connect and celebrate. The Company's e-commerce business platform features an all-star family of brands, including: 1-800-Flowers.com®, 1-800-Baskets.com®, Cheryl's Cookies®, Harry David®, PersonalizationMall.com®, Shari's Berries®, FruitBouquets.com®, Moose Munch®, The Popcorn Factory®, Wolferman's Bakery®, Vital Choice®, Stock Yards® and Simply Chocolate®. Through the Celebrations Passport® loyalty program, which provides members with free standard shipping and no service charge across our portfolio of brands, 1-800-FLOWERS.COM, Inc. strives to deepen relationships with customers. The Company also operates BloomNet®, an international floral and gift industry service provider offering a broad range of products and services designed to help members grow their businesses profitably; Napco℠, a resource for floral gifts and seasonal decor; DesignPac Gifts, LLC, a manufacturer of gift baskets and towers; and Alice's Table®, a lifestyle business offering fully digital live streaming floral, culinary and other experiences to guests across the country. 1-800-FLOWERS.COM, Inc. was recognized among the top 5 on the National Retail Federation's 2021 Hot 25 Retailers list, which ranks the nation's fastest-growing retail companies, and was named to the Fortune 1000 list in 2022. Shares in 1-800-FLOWERS.COM, Inc. are traded on the NASDAQ Global Select Market, ticker symbol: FLWS. For more information, visit 1800flowersinc.com or follow @1800FLOWERSInc on Twitter.

Date Posted

04/08/2024

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