AI Content Lead, Think with Google

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in marketing.
• Experience using AI tools to develop content.

Preferred qualifications:

• Experience in prompt engineering.
• Experience in leveraging external data to create content.
• Experience creating content about marketing, advertising, or AI.
• Experience using AI to create high quality, insightful content.
• Knowledge of programming languages or experience optimizing AI tools for content development.

About the job

Google is at the forefront of a revolution in marketing. The Scaled Growth and Content team drives growth for our business by providing our customers with actionable insights and content that helps them be better marketers.
As an AI Content Lead, you will create content for executive marketing audiences. An essential part of the job is using AI to develop or enhance the content. You will be responsible for creating a stream of output and partnering with technical teams to optimize AI tools for content creation.

Responsibilities

• Use AI to produce content for Business-to-Business audience - written and visual/alternative formats.
• Identify story ideas, conduct light research, and pre-work (e.g., interviews).
• Own development of content from ideation, generating drafts, to editing.
• Leverage external/public data sources to identify insights and create content.
• Produce content pieces at regular pace.