Audiences and Insights Business Analyst

The InMobi Story 

We like big challenges. Building a new company in 2007 was no ordinary task. As the recession hit, the iPhone was born and launched a revolution. Mobile advertising wasn’t yet a thing, other than SMS, and venture capital funding was hard to come by for four guys in India.  


Yet with passion, foresight, and conviction – InMobi charted its own course, helping to transform the way consumers engage with their phones and create today's booming app economy wherein consumers now spend 4.2 hours per day.   

After fourteen years of innovation, our end-to-end advertising software platform, connected content and commerce experiences have formed a powerful engine for growth that activates audiences, drives real connections, and diversifies revenue for companies around the world. 
 

Our global organization of InMobians are excited to continue discovering and developing impactful technologies that will continue to transform people, businesses, and society. 

Title: Business Analyst - Audience Intelligence 

Location: Kansas City, USA

Position Summary:   

The Audience Intelligence Business Analyst is an integral member of the North America Audience Intelligence team involved in the successful delivery of our solutions to internal and external stakeholders. This role will be responsible for supporting all areas of the audience intelligence team including project management, account management, and internal operations of the business unit.   

The Experience You’ll Need: 

• Experience in Business Operations Management and/or project management with increasing influence, responsibility, and consistent record of high achievement 

• Passionate about your work and driven to have an impact on both your immediate team and larger organization 

• Knowledge and skill seeker. Our team is solution-minded and continually explores new opportunities to leverage our data to support our client's needs 

• Detail-oriented and able to produce high quality work while driving multiple projects at a time 

• You thrive in a startup, or startup-like environment and love the opportunity to work globally and cross functionally with multiple teams 

• Proven experience in a team environment during which you found ways to make the whole team perform at a higher level 

• Knowledge about data-driven solutions and how they provide value to clients in the AdTech or MarTech space 

The Impact You’ll Make: 

• Leverage InMobi's data lake to create custom insights reports for our clients 

• Competitive analysis of solutions to identify and clarify unique value propositions. 

• Interpret consumer behavior in creating custom audiences for the purposes of media activation 

• Analyze various data sources which support client solutions 

• Project Management of team deliverables focused on both quality and timeliness 

• Performance Tracking of Audience Intelligence business units 

• Evaluating the ROI of solutions and their impact on multiple business units. 

• Support InMobi Audience Intelligence platform development through identification of users and their needs, product development support, testing, and rollout. 

About Us 

InMobi is the leading provider of content, monetization, and marketing technologies that fuel growth for industries around the world. Our end-to-end advertising software platform, connected content and commerce experiences activate audiences, drive real connections, and diversify revenue for businesses everywhere. With deep expertise and unique reach in mobile, InMobi is a trusted and transparent technology partner for marketers, content creators and businesses of all kinds.  

Incorporated in Singapore, InMobi maintains a large presence in San Francisco and Bangalore and has operations in New York, Chicago, Kansas City, Los Angeles, Delhi, Mumbai, Beijing, Shanghai, Jakarta, Manila, Kuala Lumpur, Sydney, Melbourne, Seoul, Tokyo, London and Dubai. To learn more, visit inmobi.com.   

Our Purpose  
InMobi creates transformative mobile experiences and software platforms to positively impact people, businesses, and societies around the world.   

 
We believe that our innovations at the intersection of artificial intelligence, commerce, and the creator economy will revolutionize the way consumers use their mobile devices. Our mission is to power our customers’ growth with innovative content and commerce experiences that help them activate their audiences and drive real connections. How do we do it?  

• An End-to-End Content, Monetization, & Marketing Platform the fuels industry growth  

• AI-Powered Audience Activation for the open content, media and marketing ecosystem  

• New Content and Commerce experiences for a world of connected devices 

Award-winning culture, best-in-class benefits:     

• Competitive salary, bonus, and stocks     

• Quality medical, vision, dental     

• 401(k) match     

• Flexible working hours     

• Parent friendly health benefits and work environment 

• Wellness stipend     

• Healthy time off through a combination of PTO, sick days, and company-wide holidays     

• $400 to set up your own home office to thrive in a post COVID world 

• Post-covid hybrid work model for employees close to our offices in New York, San Francisco, Irvine, and Kansas City 

InMobi is an equal opportunity employer     

InMobi is a place where everyone can grow. However you identify, and whatever background you bring with you, we invite you to apply if this sounds like a role that would make you excited to work. 

InMobi provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type.  All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. 

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