Brand Manager Partnership Opportunity

About Wally: Wally is building more than businesses—he’s building a personal brand and a movement. Through the platforms of 24-7 Mindset and Aspire Mortgage Advisors, Wally is creating influence, impact, and opportunity with the ultimate goal of reaching 1,000,000+ engaged followers across all platforms by November 2027. We are seeking a Brand Manager Partner who can take full ownership of building Wally’s personal brand—treating it as if it were their own. This role goes beyond traditional marketing: it requires innovation, adaptability to current trends, and a deep commitment to documenting and amplifying Wally’s voice, work, and vision across digital and live channels. Key Responsibilities Personal Brand Development & Awareness • Lead daily content creation and distribution across Facebook, Instagram, LinkedIn, YouTube, and TikTok to consistently grow Wally’s personal presence. • Document and translate Wally’s work within 24-7 Mindset and Aspire Mortgage Advisors into compelling, shareable brand content. • Stay ahead of current digital trends, styles, and formats to ensure Wally’s brand presence remains fresh, engaging, and competitive. • Publish LinkedIn articles and valuable front-facing content to establish Wally as a thought leader. • Manage advertising campaigns: review creatives/copy, track KPIs, and align with awareness and conversion goals. Podcasts & Media • Schedule and coordinate podcast appearances for Wally using a curated guest list and targeted outreach. • Manage studio setup, recording, editing, and distribution of podcast and video content across Spotify, YouTube, and other channels. • Oversee quarterly guest features such as the Mortgage Coach Podcast Show. • Develop and distribute monthly content for partner platforms, ensuring alignment with Wally’s personal brand voice. • Secure regular speaking opportunities on industry and business podcasts. Speaking Engagements & Live Events • Manage monthly 24-7 Mindset Live Events to showcase Wally’s expertise and thought leadership. • Coordinate quarterly speaking engagements at national conferences (Housing Wire, Fuse, Sales Mastery, etc.). • Oversee the annual 24-7 Mindset Business Planning Workshop and city-based mastermind events with key partners. • Ensure all event-related content is captured, repurposed, and distributed to grow Wally’s brand reach. Qualifications • Proven experience in brand management, personal branding, or digital marketing. • Ability to own and protect a brand voice as if it were your own. • Strong knowledge of social media trends, content formats, and audience engagement strategies. • Experience managing cross-functional teams and external partners (ads, community, creatives, editors). • A balance of creativity and data-driven decision making. • Exceptional organizational and communication skills. • Entrepreneurial mindset with the ability to adapt quickly and innovate. Why Join Wally • Direct partnership in building a personal brand movement that blends business, mindset, and influence. • An opportunity to work closely with Wally in documenting and amplifying his journey across industries. • Freedom to innovate and take creative ownership of the brand strategy. • A role designed for measurable impact, career growth, and long-term success. How to Apply If you are passionate about personal branding, innovation, and building influence at scale, we want to hear from you. Please submit your resume, portfolio, and a brief statement on how you would approach building Wally’s personal brand to: [email protected] Job Type: Full-time Pay: $65,000.00 - $100,000.00 per year Work Location: Hybrid remote in Plano, TX 75093