Data Analyst

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Day to Day:

• Taxonomy Development and Optimization: Create accurate, scalable taxonomies and optimize Always-On offerings across markets for performance and reach.
• Client Support and Relationship Management: Serve as the primary technical support contact for EMEA clients, including media agencies, trading desks, publishers, and advertisers. Build strong client relationships and provide training on the Semantic Targeting Platform.
• Partner Collaboration and Platform Optimization: Collaborate with partners to clean up, deprecate, or enhance taxonomies. Maintain and optimize internal SaaS platforms and advise on external platforms like DSPs, SSPs, and Curate.
• Data and Marketing Alignment: Act as a bridge between Data and Marketing teams to promote best-in-class segments and support seasonal and Always-On targets.
• Market Analysis and Strategy: Conduct competitive and trend analyses, ensuring CPM competitiveness and proposing new strategies with partners, agencies, and sales.
• Technical Assurance and Custom Solutions: Maintain technical stability, troubleshoot issues with Product and Engineering teams, and develop white-labeled partner solutions.
• Innovation and Differentiation: Ensure data discoverability, understand data interactions with partner algorithms, and recommend tailored solutions to optimize advertising campaigns.
• Reporting and Continuous Improvement: Collaborate on reporting and analysis to drive global optimization and platform enhancements.

Preferred Exerience:

• Bachelor's degree in Computer Science, Engineering, Marketing, or related field
• 3-5 years of Technical Account, Data Analysis experience preferably in consulting and managing complex software solutions
• Strong technical background with expertise in ad-serving platforms, programmatic advertising, data management platforms (DMPs), and related technologies
• Experience or interest in the online marketing industry
• Excellent communication, negotiation, and presentation skills and  ability to convey complex technical concepts to non-technical audiences effectively
• Team player with a hands-on mentality and drive to learn and understand new topics
• Sales and relationship-building skills 
• Have an affinity for complex technical processes and tools
• Offer a hands-on mentality and have the eagerness to understand new topics
• Ideally, have gained first experiences in data-driven marketing or programmatic advertising
• Speak and write German and English fluently