Digital Marketing Coordinator

Zions Bancorporation is one of the nation's premier financial services companies operating as a collection of great banks under local brands and management teams in high-growth western markets. Zions is regularly recognized by American Banker as one of the "Best Banks to Work For" and as having a top banking team in its list of "The Most Powerful Women in Banking." Our customers consistently vote us as the best bank in our local markets., We value our employees, and we are committed to search out, recognize and create fulfilling opportunities for outstanding people within our organization, rewarding them for their contributions to our success. We recognize that banking is a "local" business, and that to be successful, we must have very strong ties to the communities we serve and strong relationships with our customers.

With benefits starting on day one, 12 bank holidays, profit sharing and company-matched 401(k) contributions, Zions is dedicated to being an employer of choice in our communities. At Zions, the possibilities are endless. You bring the talent; we bring the opportunity.

Members of the Digital Banking team are building the next generation of banking technology at Zions Bancorporation. By joining our team, you can make a difference in the lives of our customers and help us develop innovative banking solutions for them.

Do you like working in a dynamic, collaborative environment? Are you looking for a challenge in your work? Do you love to solve problems and make a real impact with your efforts? If this sounds like you, we need to talk.

We are currently seeking a Digital Marketing & Social Media Administrator to join our team.

In this exciting role, you will work with a team of dedicated individuals committed to deliver results and support program objectives. You'll have opportunities to collaborate with others to develop creative solutions for challenges. You'll gain insights into the functions of an exceptionally large program.

You will be an excellent fit for this position if you have the skills and experience necessary to:

• Responsible for the management of email marketing programs which includes both ongoing programs and ad hoc support for product launches and campaigns.
• Responsible to support strategy, creative content, database management, coding, testing, deployment and tracking of digital communications across multiple channels (email, website, social media, etc).
• Participates in building integration of lead capture from web to salesforce.com and web to Email Service Provider (ESP).
• Participates in building integration between salesforce.com and ESP.
• Responsible for management of lead generation programs.
• Supports strategy, creative content, data capture and database management, sales integration and tracking.
• Collaborates with internal and external partners including management of external partners. Responsible for production and publishing of monthly email/lead generation analytics.
• Acts as a liaison between bank lines of business and the marketing group to ensure that all content is current and Requires a degree in Marketing with an emphasis in interactive/digital marketing or related field and 6+ years of interactive/digital marketing or other directly related experience.
• Some experience with website content management systems, managing Search Engine Marketing, Search Engine Optimization and Customer Relationship Management.

Who should apply?

• A combination of education and experience may meet requirements.
• Extensive knowledge of interactive and digital marketing, website content management systems and Customer Relationship Management.
• Ability to manage Search Engine Marketing & Search Engine Optimization. Knowledge of Adobe Photoshop and Illustrator a plus.
• Ability to manage tracking, analytics and reporting of data.
• Excellent written, verbal and visual communication skills. Strong attention to detail and accuracy.
• Excellent creative and problem-solving skills. Highly organized, results-oriented and able to take initiative and lead projects.
• Ability to learn new trends and technologies that enhances lead generation and sales efforts.
• Detailed knowledge of Microsoft programs. May lead or train lower level staff and function as a project lead.

Benefits:

• Medical, Dental and Vision Insurance - START DAY ONE!
• Life and Disability Insurance, Paid Parental Leave and Adoption Assistance
• Health Savings (HSA), Flexible Spending (FSA) and dependent care accounts
• Paid Training, Paid Time Off (PTO) and 11 Paid Federal Holidays, and any applicable state holidays
• 401(k) plan with company match, Profit Sharing, competitive compensation in line with work experience
• Mental health benefits including coaching and therapy sessions
• Tuition Reimbursement for qualifying employees enrolled in an accredited degree program related to the needs of the business, maximum of $5,250 per calendar year, employees are eligible for the program upon hire

Location Amenities

Located in the heart of downtown Salt Lake City, the Zions Bank Building serves as the headquarters of both Zions Bancorporation and Zions Bank. The building sits adjacent to City Creek Center, a world-class shopping and dining destination with more than 100 stores and restaurants. The Zions Bank Building stands tall among Salt Lake City's central business district, providing hundreds of team members with an exceptional work environment and features such as:

• Easy access to the City Creek UTA TRAX station, as well as various electric vehicle charging stations in most City Creek area garages;
• An employee-only fitness center and bike storage;
• An employee lounge, kitchen, micro market, game tables, couches and TVs;
• Private mothers' rooms and lockers; and
• Access to downtown shopping, dining, arts and entertainment.