Director, Media Partnerships, APAC

Director, Media Partnerships, APAC

Job Description

Snap Inc. is a camera company. We believe that reinventing the camera represents our greatest opportunity to improve the way people live and communicate. Our products empower people to express themselves, live in the moment, learn about the world, and have fun together. Snapchat is the camera used by millions of people every day to Snap with family, watch Stories from friends, see events from around the world, and explore expertly curated content from top publishers. In short, we are a passionate team working hard to build the best platform in the world for communication and storytelling.

We’re looking for a Director of Media Partnerships to join Snap. This person will have an exceptional understanding of the content landscape and trends, relationships with media companies and other content creators in the market combined with a strong vision of the strategy for media partners on Snapchat. We are looking for candidates with significant experience and relationships in the industry, strong partner management skills, and the ability to be both commercially and creatively minded.  

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What you’ll do:

• The role will be responsible for Snap’s media partner relationships and content business in APAC with an initial focus on India, Australia and Japan.

• Develop relationships with media partners to best utilize the Snapchat platform and create value for partners, Snapchatters, and Snap

• Develop and execute market operational plans in partnership with Content Strategy and other XFN partners

• Develop and maintain a pipeline of partners to bring onto the platform using (a) Snap platform trends & “gap” analysis, (b) market and competitor trends and (c) third party services (e.g. Tubular). Media Partners should (i) driving engagement, (ii) serve the needs of our diverse audience, (iii) support sales efforts and (iv) ensure content coverage for tentpole moments, including both editorial and sales tentpoles

• Serve as the day-to-day point of contact for partners; identify and influence new partner opportunities with Snap products (e.g. Spotlight), engineering, and sales teams; manage partner relationships; troubleshoot partner issues; and make sure they have access to all the resources available to partners to improve performance

• Drive adoption of partner facing products, including new features and tooling 

• Monitor partner revenue and audience engagement with partnered content and report on progress against our operational plans 

• Work with Content Strategy to develop data backed insights to help partners retain and grow their audiences.  Deliver market specific insights through one-on-one touch points and one-to-many events.

• Serve as internal advocate within Snap for partners, including working with Sales and Product teams

• Organize Media Partnerships events and facilitate partner participation in broader Snap events

• Work closely with XFN teams to create opportunities around key events in market 

• Track, analyze and communicate quantitative metrics as they relate to media partners 

• Ensure partners are adhering to content guidelines and keeping Snapchat a safe environment 

Minimum qualifications:

• Bachelor’s degree

• 15+ years of relevant working experience in a partner-facing role such as partner or account management 

• Deep understanding of the media partner ecosystem and landscape 

• Demonstrated capacity to lead multiple projects with stakeholders across functions with success

• Solid track record in stakeholder management with a focus on building C-level relationships with partners

• Ready to wear multiple hats and thrive in ambiguity 

• Excellent presentation and communication skills 

Preferred qualifications:

• Experience growing and leading a team

• Relationships with the region’s top media corporations and production houses

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets. If you have a disability or special need that requires accommodation, please don’t be shy and contact us at [email protected].