Division Digital Specialist

Location: SCP; 7307 E. Hampton Ave., Suite 100, Mesa, AZ 85209

Pay: $58,660 and up DOE plus benefits and so much more!

Job Summary:

The Division Digital Specialist is essential in developing, executing and reporting on effective digital marketing campaigns to drive brand awareness, generate leads, and increase sales. The ideal candidate is a creative and analytical thinker with a deep understanding of digital marketing channels and strategies including social media, email, and web properties.

Responsibilities:

• Works with customers (B2B) on marketing solutions – Digital marketing, email and text marketing, SEO, website creation and maintenance, advertising, print marketing and social media posts.

• Manages email and text platforms, relaying important information to our customers.

• Manages annual rebate process for multiple markets in the division.

• Works with manufacturers/vendors on establishing trainings, branch visits, promotions and more.

• Creates, maintains, reformats and distributes various reports and flyers including but not limited to daily sales, action plans, permit reports and quarterly business reviews.

• Mockups and edits flyers for promotional messaging, PSA’s and digital or print use.

• Provides reports to the divisional team regarding sales, product info, and more.

• Manages company and customer digital dashboards displayed on TVs across multiple locations. Stay current with digital marketing trends and technologies.

• Uses proprietary ERP system (Prelude) and OLAP Cubes database to compile and manipulate relevant data for analysis.

• Collaborates with design, sales, and other teams to ensure consistent messaging and brand identity.

• Collaborates with agencies and other partners as needed.

Qualifications:

• 2+ years of experience in digital marketing and content creation.

• Proficiency in Microsoft Excel, OneDrive, SharePoint and Power BI.

• Strong reporting/analytical skills and proficiency in data analysis tools such as Google Analytics, Looker Studio, Clarity, ContentSquare, SEMRush, etc.

• Experience using SEO, SEM, social media, content creation and email marketing platforms such as Meta Ads Manager, Google Ads, Canva, Uberall, MailChimp, Sprout Social, HeyOrca, Adobe Creative Suite, etc.

• Proficient in Microsoft Suite (Excel, PowerBi highly recommended)

• Proficiency in design program preferred. (e.g. Adobe Suite – Photoshop, InDesign, etc.)

• Proficiency in data analysis tools such as Python, R, VBA desired, but not required.

• Experience with content management systems (CMS), graphic design tools and MarTech platforms.

• Experience with A/B testing and conversion rate optimization.

• Knowledge of HTML, CSS, and JavaScript a plus.

• High school diploma

• Excellent communication and interpersonal skills.

• Strong project management and organizational abilities.

Bilingual, Military, Military Spouses and Veteran applicants are strongly encouraged to apply! Currently, POOLCORP has over one hundred and twenty military personnel serving on our team. We understand the uniqueness of hiring military personnel and veterans and will support him/her in the time of duty or with the transition into new civilian professions. 

All offers to external candidates for employment are contingent upon the successful completion of pre-employment drug testing and background verifications before employment is finalized. This position is considered “safety-sensitive” and includes tasks or duties which could affect the safety and health of the employee performing the tasks or others.

POOLCORP, including all its subsidiaries, is a drug-free company and Equal Opportunity Employer – By Choice. The Company understands, respects, and values diversity – unique styles, experiences, identities, ideas, and opinions – while striving to be inclusive of all people. This commitment is critical to our success as a global company as we seek to recruit, develop, and retain the most talented people from a diverse candidate pool. Hiring and promotional decisions are based solely on the qualifications required for the job to be filled.