Events Marketing Specialist

Mintel is looking for a dedicated individual to join our Events Marketing team. Reporting to the Senior Marketing Manager, the Events Marketing Specialist will coordinate events throughout the Americas. This job is primarily managing inbound conference speaking and sponsorship requests, Mintel-hosted webinar planning and production, promotional campaigns to accompany the event calendar, including emails, merchandise, and sales collateral. They will assist in pre- and post-event briefs as well as quarterly and annual ROI and effectiveness reports. They will also assist with the overall operations of the marketing department.

What You Will Be Doing: 

• Contribute to creation and implementation of online and offline marketing campaigns, manage events calendar, and develop marketing materials such as brochures and promotional materials
• Facilitate client/prospect webinars across the business, research and confirm speaking/exhibiting events and opportunities in all applicable vertical markets, problem-solve any logistics issues that may arise with equipment or collateral for assigned events, sales personnel, and report post show analysis on assigned events
• Keep accurate and timely record of all costs for campaigns ensuring campaigns stay within budget, monitor office supply and reorder as necessary, as well as maintain and develop relationships with suppliers and event personnel.
• Prepare ROI analysis on all marketing efforts, and identify new opportunities or efficiencies
• Provide support to digital marketing specialist

Who We Are Looking For:

While we may have a wish list, we are always open to looking at different profiles for our roles, so please don’t hesitate in applying even if your experience does not check all of the boxes. We believe there is no one perfect resume for a role, but there is a perfect candidate for us, and that could be you.

• Self-Directed: You take initiative to solve problems and uncover opportunities. You have a self-sufficient work ethic; entrepreneurial in spirit and are naturally self-motivated. You welcome the ability to work in a fast paced environment and work autonomously to manage and prioritize multiple projects at once
• Great Communicator: You have extremely polished verbal and written communication skills, and can adapt your communication style to internal and external partners. You speak clearly, concisely, and present yourself with confidence
• A Collaborator: You bring an energy to the table that encourages and develops internal relationships. You seek out opportunities to collaborate with peers in your department and across the organization to ultimately elevate our clients’ experience
• A Skilled Writer: You are able to observe brand and consumer activity across a wide range of categories to create compelling stories of how consumer trends are evolving and create content that excites and inspires audiences with the latest trend thinking
• Tech-Savvy: You have experience with Marketo, Salesforce, Google Workspace apps, Microsoft Office Suite, and a firm grasp of available social media management tools and platforms

Equal Opportunity Employer: Race/Color/Sex/Sexual Orientation/Gender Identity/Religion/National Origin/Disability/Vets