Global Marketing Director, L'Oreal Paris (Hair)

Global Marketing Director, L'Oreal Paris (Hair)

Job: Global Marketing Director (Hair)

Position type: Permanent

Employment type: Full - Time

Location: New York - New York

Country/Region: USA

Who We Are:

For more than a century, L'Oreal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At L'Oreal Consumers Products, our mission is to democratize the best of beauty, and for us, beauty has to be sustainable. Our division holds the world's #1 beauty brand with L'Oreal Paris, the #1 makeup brand with Maybelline New York, the #1 natural brand with Garnier, as well as NYX Professional Makeup.

Marketing at L'Oreal is about triggering real emotion! We create personalized brand experiences online and offline that make our consumers the heroes of our brand story. Every day, we push boundaries in the world of traditional and digital strategies focusing on all that big data has to offer. Come join our dynamic team!

What You Will Do: This position has global marketing responsibility for the development of key US hair franchises such as Ever, Feria and Le Color Gloss and is the key driver for panier innovation. We anticipate this role will ultimately lead either the hair care or hair color portfolio. Responsibilities include, but are not limited to, the product development for the pillars, new product concepts / launches and renovations. This position will be responsible for managing large scale projects.

Job Responsibilities:

• Define 3-year panier
• Liaison with the international DMI in Paris and the US integrators to ensure panier alignment and complementarity vs the global franchises (such as Elvive / Preference / Excellence / Casting Crème Gloss)
• Work with the labs to identify the best technologies and formulas
• Work with the US tech center to test the technologies in the US
• Promote a creative climate that allows teams to express ideas
• Manage and develop the expertise of diverse teams; influence team structure and culture
• Influence other departments to meet brand development goals
• Conduct extensive market research of the US market to decode consumer insights; identify trends and propose strategies
• Collaborate with Creative to create launch materials including merchandising and sampling

What We Are Looking For:

Education/Experience:

• BA degree required
• 7+ years of marketing work experience - must have beauty industry expertise, ideally hair
• Previous experience in global marketing or product innovation a must
• Experience working collaboratively with R&D on a new product or renovation
• Experience successfully launching and managing a new product or renovation through its entire life cycle
• Prior experience in Operational Marketing is ideal
• Experience managing challenging projects that may not have been successful
• Experience or exposure to international market

Competencies/Skills:

• Demonstrated L'Oreal Competencies: Leadership, Entrepreneurial Management, Achiever, and Innovator
• Brand Administration: create project plan according to panier portfolio gaps; in-depth knowledge of brand equity and management
• Product Development: partner with PD team to advise in concept writing, formula briefing and evaluation, packaging development and budget
• Market Research: ability to read and interpret research data
• Leadership: Demonstration of leadership with team; support departments and customers
• Strong Project Management Skills
• PC Proficiency (Microsoft Suite)
• Information & Data management
• Rigorous quantitative data analysis skills
• Prioritization & Organization Skills
• Strong Interpersonal Skills (written and oral)
• Strong appreciation for our business / sensitivity to metier
• Must be professional and energetic with a positive attitude
• Cross-cultural knowledge

As an integral part of our culture at L'Oreal, wellness is at our core. We not only offer a generous Benefits Package (Medical, Dental, Vision, 401K), we also offer flexible time off, work from home days, and a pension plan! Additionally, you will have access to company perks such as Makeup, Skincare, and Fragrance! Employees receive a stipend for L'Oreal products as well as VIP Access to L'Oreal's Internal Shop for Discounted Products, and other perks such as Monthly Mobile Allowance, discounted gym memberships, and ERGs.

Additional Benefits Information As Follows:

Salary Range: $139,700 - $199,100 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)

• Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
• Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
• Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
• Access to Company Perks (VIP Access to L'Oreal's Internal Shop for Discounted Products, Monthly Mobile Allowance)
• Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
• Employee Resource Groups (Think Tanks and Innovation Squads)
• Access to Mental Health & Wellness Programs

Don't meet every single requirement? At L'Oreal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you're excited about this role but your past experience doesn't align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

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