Manager- Events (Urban Decay)
Company
L'Oréal
Location
El Segundo
Type
Full Time
Job Description
POSITION TITLE: Events Manager
BRAND: Urban Decay
LOCATION: El Segundo, CA
POSITION PURPOSE:
The Event Manager is an essential role that supports the ideation, planning and execution of event initiatives for our US Field Sales Team. You will manage retail event data, event inventory, the gift with purchase programming, and collaborate cross-functionally to drive brand equity and retail success and engage consumers and retail partners. You will also represent the field team's point of view by creating dynamic and competitive retail events.
JOB RESPONSIBILITIES:
Job Duties & Accountabilities:
- Collect and analyze US events retail data to share with key stakeholders weekly, monthly & quarterly. Including performance vs ly, incremental sales, event halo, and ICON performance
- Own monthly competitive event insights compiling key data and activations to share with stakeholders.
- Support the Masterclass Program, ordering kits, supplies and replenishment for field team. Partnering with appropriate Marketing counterparts to produce on brand collateral & tools.
- Systematically compiles and maintains a master calendar for US retail events on a monthly & quarterly basis.
- Partner with A & I department to align on event activations/scheduling/requests
- Responsible for compiling & maintaining retail event photos, by launch & retailer.
- Analyzes, updates, plans, and submits Sephora and Ulta's stock lifts requests prior to quarterly and monthly event submission dates to prepare for optimal sell through.
- Manage gift with purchase program, inclusive of budget, maintaining quarterly calendar, communicating the plan, quantities, order dates, and tracking information with proper stakeholder.
- Host quarterly field brainstorm sessions to gather competitive information within the industry.
- Attend key retail events when necessary and support by setting up and helping with traffic.
- Responsible for forecasting, coordinating logistics and ordering GWP's for retailer corporate events, communicating on the field team blueprint.
- Source vendors to support in store event activations, managing PO, budget, and communication with talent.
- Lead the planning and execution for National Sales Meeting, including, and not limited to being onsite vendor contact for catering, transportation, and event activations. Helping the program lead with all pack out ordering, organization, and assembly.
Key Challenges, Issues & Complexities
This job will require elevated communication skills to influence cross-functional teams, especially as it will not be the key decision maker. It will require honing project management skills and continuous improvement of data analysis and visualization, which may lead to concisely presenting data to key stakeholders.
Organization Structure and Key Working Relationships
- Field Sales Directors ( Event GWP's, event Data, event submission, event activation concepts, NSM).
- Account Teams ( US Event & GWP Calendar)
- Marketing Team ( Competitive event needs, collateral )
UD CULTURE:
- UD is an energetic, positive and highly collaborative community that likes to have fun. We encourage autonomy, are open minded & provide space for enablement.
- UD values employee engagement, encourages a flexible work schedule, and prioritizes mental health & wellbeing
- UD seeks ambitious, agile and empathetic candidates with a growth mindset.
- UD promotes a culture that reflects the L'Oreal values of ethics & integrity.
QUALIFICATION STANDARDS:
- Education/Experience/ Licenses or Certificates
- Luxury Beauty Retail field experience preferred
- Elevated project management skills
- Strong interpersonal communication & empathy skills
- Must possess the ability for strong judgment
- Collaborative team player with a growth mindset
- Experience with Microsoft Suite; Word, Excel, PowerPoint, Power BI, One Note & Teams.
- Valid driver's license
PHYSICAL DEMANDS OR REQUIREMENTS:
- Duties may require travel and overnight stay
- Light lifting(less than 40 pounds
Salary Range: 92k-125k base + bonus
Date Posted
07/15/2024
Views
3
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