Marketing - Content Analyst

We are change-makers!

We combine our global experience in key industries and the latest technologies to help fast-growing and established companies transform and accelerate their business models, develop innovative digital solutions, scale technology capabilities, and sustain their growth.

Building bridges towards a better future with more opportunities.

To ensure we are building a diverse, inclusive environment that reflects the truth about our culture as well as social and professional goals, we seek to recruit with an ever-increasing focus on representation. That means we consider expressions of gender, ethnicity, race, religion, sexual orientation, and other identity markers factors that bring significant assets to our company, ensuring that there are no barriers to connect talent with incredible opportunities.

We are committed to the values of Equal Employment Opportunity and everyone at e-Core is empowered to be themselves and encouraged to develop professionally and personally. #beyourself #beyourbest

Key Responsibilities

• Ensure the consistency of an editorial calendar addressing various sales funnel stages, ensuring content is optimized for each channel and audience engagement
• Research and produce high-quality content aligned with marketing strategies and buyer journeys.
• Conduct market research and benchmarking to identify trends, opportunities, and gaps in content strategy.
• Collaborate with internal subject matter experts to gather insights and create impactful content.
• Develop thought leadership content, including blog posts, whitepapers, case studies, and use cases, that positions e-Core as an industry leader.
• Ensure all content adheres to e-Core’s brand voice, style guidelines, and strategic objectives.
• Maintain e-Core’s corporate reputation through high-quality communication and consistent messaging.
• Write and optimize content for diverse channels, including LinkedIn posts, blog articles, newsletters, and website pages.
• Develop compelling copywriting for email nurturing sequences, promotional materials, solution papers, slide decks, advertisements, and video scripts, ensuring alignment with e-Core’s brand voice and marketing objectives.
• Manage content updates and organization on e-Core’s website, ensuring accuracy, relevance, and SEO best practices.
• Create engaging social media posts to boost e-Core’s presence and foster engagement on platforms such as LinkedIn.
• Coordinate with graphic designers and other stakeholders to ensure high-quality visuals accompany written content.
• Track and analyze content performance metrics (e.g., engagement rates, website traffic, conversions), using insights to refine strategies.
• Prepare detailed reports on content performance and recommend improvements to achieve marketing objectives.
• Optimize content for SEO, link building, and digital performance to improve visibility and rankings.
• Ensure all published content is grammatically accurate and adheres to best practices in digital marketing.
• Utilize tools like Google Suite, Confluence, and Jira to manage projects and content workflows effectively.
• Maintain content documentation, including templates, checklists, and style guides, to ensure consistency and efficiency.

Requirements

• Ongoing higher education in Marketing, Communications, IT, Journalism, or related fields.
• Experience in marketing and communications
• Familiarity with marketing automation, CMS platforms and social media (preferred).
• Exceptional writing and communication skills;
• Knowledge of SEO, content marketing best practices, and analytics tools.
• Ability to produce high-quality content with attention to detail and creativity.
• Strong organizational skills and ability to meet deadlines in a fast-paced environment.

Privacy

By submitting an application, I acknowledge that I have read and understood the e-Core Privacy Notice.

Ao me inscrever, concordo que li e entendi a Política de Privacidade da e-Core.

Privacy Policy (EN) / Política de Privacidade (PT-BR)