Marketing Coordinator

This exciting employment opportunity provides shared responsibilities between two brands within the Bestop Premium Accessories Group: Bestop Aluminess LLC and Bestop MGP Caliper Covers LLC (MGP). Bestop Aluminess LLC (Aluminess) Located in Santee, CA, Aluminess is a leader in manufacturing aftermarket products for off-road and overlanding vehicles. Established in 2001, the company has developed a reputation for outstanding customer service and manufacturing quality aluminum products for trucks, vans, and SUV’s. Aluminess is proud to offer products that are “Made in America” and that are designed for strength and utility, providing additional protection for vehicles. The lighter weight allows for full performance out of suspension and prevents wear and tear on alignment, brakes, and tires. Aluminess designs, fabricates and welds bumpers, roof racks, and accessories for an ever-growing number of vehicles of various makes and models. Bestop MGP Caliper Covers LLC (MGP) Located in Santee, CA, MGP is a renowned manufacturer specializing in aftermarket automotive accessories. Established in 2008 with its invention of the caliper cover, MGP has a long-standing commitment to quality and innovation. Each MGP Caliper Cover is meticulously engineered using high-grade aluminum and precision CNC machining techniques, ensuring superior fit, durability, and performance. With our wide array of colors and styles, vehicle owners can customize their vehicle's brake calipers, elevating its aesthetic appeal while maintaining the integrity of the braking system. MGP Caliper Covers are easy to install, safety-tested, OEM licensed and available with custom designs making them a popular choice among DIYers and professional installers alike. Ability to reliably commute to Santee is required. Local candidates will be given priority, remote applicants welcome. Key Responsibilities: TheMarketing Coordinatoris responsible for supporting the marketing team in executing and managing various marketing initiatives and campaigns. Their role involves a mix of administrative duties, project coordination, and creative tasks to ensure that marketing efforts run smoothly and effectively. Key Responsibilities: Campaign Support and Coordination: • Assist in the planning, execution, and tracking of marketing campaigns across multiple channels (e.g., digital, print, social media). • Coordinate with team members and external vendors to ensure timely delivery of campaign materials. Content Creation and Management: • Help create, edit, and distribute marketing materials such as brochures, newsletters, blog posts, and social media content. • Maintain and update content on the company’s website and social media platforms. Event Planning and Execution: • Support the organization of marketing events, trade shows, product launches, and webinars. • Manage event logistics, including venue booking, vendor coordination, and promotional activities. Market Research and Analysis: • Conduct research to gather information on industry trends, competitor activities, and customer preferences. • Compile data and insights into reports to support strategic marketing decisions. Administrative Tasks: • Manage marketing calendars, schedules, and deadlines. • Track promotions and recap results. • Track marketing budgets, process invoices, and handle expense reporting. Digital Marketing Support: • Assist with email marketing campaigns, including brainstorming ideas, reviewing and proofing, providing assets, and analyzing results. • Monitor social media accounts, create posts, engage with followers, and track performance metrics. Collaboration and Communication: • Serve as a liaison between the marketing team and other departments such as sales, product development, and customer service. • Ensure consistent communication and coordination to align marketing efforts with overall business goals. Performance Reporting: • Collect and analyze data on marketing campaign performance. • Generate reports and provide insights to optimize future marketing strategies. Required Qualifications Education: • Bachelor’s degree in Marketing, Communications, Business, or a related field. Skills: • Strong organizational and project management skills. • Excellent written and verbal communication abilities. • Proficiency in marketing tools and software (e.g., CRM systems, email marketing platforms, social media management tools). • Attention to detail and ability to multitask. • Creativity, critical thinking and a proactive approach to problem-solving. Job Type: Full-time Pay: $20.00 - $24.00 per hour Expected hours: 40 per week Benefits: • 401(k) • Dental insurance • Employee discount • Health insurance • Life insurance • Paid time off • Vision insurance Ability to Commute: • Santee, CA 92071 (Required) Ability to Relocate: • Santee, CA 92071: Relocate before starting work (Required) Work Location: Hybrid remote in Santee, CA 92071