Marketing Designer

Description

The Marketing Designer/ Marketing Creative Development Professional 2 produces marketing communication materials through creative design and visual storytelling to effectively represent the brand and its products to multiple audiences

Responsibilities

The Marketing Designer/ Marketing Creative Development Professional 2:

Creative Development

• Develops a variety of designed materials for business needs such as posters, flyers, mailers, emails, social media posts, newsletters, brochures, point-of-purchase displays, and training guides.
• Intakes design requests from multiple business areas and communicates about status or additional information that may be needed. Anticipates areas of opportunity to suggest additional goals or different approaches that can benefit the organization.
• Supports proofing, delivery, tagging, uploading, and organization of creative materials.
• Contributes to creative decisions for photo and video shoots, on-screen talent selection, or creative campaign strategy plans, at times collaborating with an external vendor to do so.
• Understands visual brand standards, adheres to and helps others follow brand guidelines, or enhances branding development.
• Self-edits and reviews against approved copy with high attention detail.
• Uses Adobe Suite products with expertise. Keeps a pulse on new trends and tools to incorporate for enhanced efficiency and output.
• Animated design and design work may at times include social media and digital formats where motion effects can enhance results.
• Photography and videography shoots or post-production experience. There may be opportunities to directly support photo and video work.
• Content tagging or coding, such as Javascript or HTML. Support email builds or tagging of dynamically customizable material.

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Marketing Communications

• Recommends and applies visual communication strategies to create an impression, raise awareness, and drive desired actions by the target audience.
• Achieves marketing KPIs such as clicks and conversions by using industry best practices, market feedback, testing, and user experience knowledge to inform stylistic decisions.
• Understands audience personas and how to appeal to different audience segments.
• Presents ideas, shares creative insight, and gives and receives constructive feedback across multiple department areas.

Required Qualifications

• Experience with Adobe Suite
• 2 or more years of design experience
• Reside in South Florida

Preferred Qualifications

• Bachelor's degree
• Animation experience
• Photography
• Videography
• Post production experience
• Content tagging or coding, such as Javascript or HTML
• Microsoft Word and Excel

Additional Information

• 3 days a week in Miami office, 2 days remote
• Humana and its subsidiaries require vaccinated associates who work outside of their home to submit proof of vaccination, including COVID-19 boosters. Associates who remain unvaccinated must either undergo weekly negative COVID testing OR wear a mask at all times while in a Humana facility or while working in the field.

As part of our hiring process, we will be using an exciting interviewing technology provided by Modern Hire, a third-party vendor. This technology provides our team of recruiters and hiring managers an enhanced method for decision-making.

If you are selected to move forward from your application prescreen, you will receive correspondence inviting you to participate in a pre-recorded Voice Interview and/or an SMS Text Messaging interview. If participating in a pre-recorded interview, you will respond to a set of interview questions via your phone. You should anticipate this interview to take approximately 10-15 minutes.

If participating in a SMS Text interview, you will be asked a series of questions to which you will be using your cell phone or computer to answer the questions provided. Expect this type of interview to last anywhere from 5-10 minutes. Your recorded interview(s) via text and/or pre-recorded voice will be reviewed and you will subsequently be informed if you will be moving forward to next round of interviews.

Work at Home Guidance

To ensure Home or Hybrid Home/Office associates' ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office associates must meet the following criteria:

• At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL connection is suggested
• Satellite, cellular and microwave connection can be used only if approved by leadership
• Associates who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.
• Humana will provide Home or Hybrid Home/Office associates with telephone equipment appropriate to meet the business requirements for their position/job.
• Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information

Internal- If you have additional questions regarding this role posting, please send them to the Ask A Recruiter persona by visiting go/yammer and searching Ask A Recruiter! Please be sure to provide the requisition number so we may be able to research your request quicker.

Alert: Humana values personal identity protection. Please be aware that applicants selected for leader review may be asked to provide their social security number, if it is not already on file. When required, an email will be sent from [email protected] with instructions on how to add the information into your official application on Humana's secure website.

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Scheduled Weekly Hours

40