Marketing Manager

Bell Partners Inc • Greensboro, NC

Company

Bell Partners Inc

Location

Greensboro, NC

Type

Full Time

Job Description

We Care. We Deliver. Our purpose is to create communities our residents are proud to call home. We currently own or manage over 70,000 units in North America and continue to grow.

Bell Partners, https://bellpartnersinc.com/overview/a national leader in multi-family housing, our mission is to be the apartment company of choice by creating value and honoring commitments to our residents, partners, and associates.

The Marketing Client Account Manager is the client facing point of contact representing the entire range of company marketing products and services to our assigned portfolio of properties. This person is responsible for leading the client's account planning cycle and ensuring assigned clients' needs and expectations are met in a way that represents the company and provides a positive client experience.

The Marketing Client Account Manager is the client facing point of contact representing the entire range of company marketing products and services to our assigned portfolio of properties. This person is responsible for leading the client's account planning cycle and ensuring assigned clients' needs and expectations are met in a way that represents the company and provides a positive client experience.

The Marketing Client Account Manager is responsible for driving maximum lead generation and interest in the property through proactive recommendations, alignment with ownership and operations, and with an ongoing lens of strategic marketing expertise and fiscal responsibility. This person must establish productive, professional relationships with key personnel in assigned client accounts, within the Bell Partners, Inc. organization, industry vendors, ownership groups and their stakeholders.

This position reports into the Director Marketing, Account Management.

Essential Functions and Responsibilities• Strong knowledge of property portfolio including objectives, goals, features, amenities, demographics, neighborhood, comps, etc.• Stay on the pulse of industry trends, demographic trends specific to areas in the Client Account Manager's portfolio.• Conduct client discovery meetings and identify objectives; Prepare long-term and short-term goals with timelines, benchmarks and KPIs• Develop, own and manage the marketing strategy for each property in their portfolio and serve as the lead to execute the plan• Collaborate and support the Marketing Client Account Manager - Lease-ups with strategy development, execution, and stabilization• Proactively and strategically assess, clarify, and validate customer needs on an ongoing basis, and course correct as needed• Nimble ability and marketing acumen to understand how to navigate moving a property from a volatile asset to stabilized asset• Build trust and long-term relationships with internal and external clients and industry partners• Collaborate with operations in building viable marketing budgets through recommendations that align with the ownerships vision but also supports a successful marketing program• Identify issues and make recommendations to client accounts• Provide clear, comprehensive, and relevant communications to all stakeholders on a regular basis• Ability to high-level analyze marketing data, produce executive reports based on the data and support within internal marketing team, and present reports on account progress, goals, and quarterly initiatives to share with internal and external stakeholders• Provide support for business development pitches, including developing recommendations, strategy, budget, and timelines and participate in business development pitches, as needed• Ability to collect large volume of information from multiple sources and develop a consolidated, strategic recommendation

Knowledge, Skills & Abilities• Five (5) years of experience in Marketing-related role in account management, client management, marketing agency, and/or portfolio management• Experience with agile project management approach and confidence in leading projects• Able to analyze problems and strategize for better solutions• Understanding customer lifecycle and marketing• Business maturity and acumen• Able to multitask, prioritize, and manage time efficiently• Organized and able to create multiple timelines, budgets, and schedules• Experience and comfort in manage executive-level conversations and in persuasive conversations• Excellent verbal and written communication skills• Multi-family industry experience is a plus, particularly with marketing technology innovations, but not a requirement• Can demonstrate a positive attitude and eagerness to tackle the job and has a collaborative approach to working with others

Bell Partners, Inc. ("BPI" or the "Company") is an equal employment opportunity employer. BPI's policy is not to discriminate against any applicant or employee based on race, color, sex, religion, national origin, age, disability, pregnancy, military/veteran status, marital status, genetic information, gender identity, sexual orientation or any other basis protected by applicable federal, state, or local laws. BPI also prohibits harassment of applicants or employees based on any of these protected categories. It is BPI's policy to comply with all applicable state and federal laws respecting consideration of unemployment status in making hiring decisions.

Note to Applicants: Smoking is prohibited in all indoor areas of Bell Partners Inc. unless designated smoking areas have been established by a particular location in accordance with applicable state and local law.

Date Posted

09/06/2023

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