Marketing Manager - APAC

Every great app out there deserves to be connected with the right users and the right revenue streams. And adjoe will give this to them.

adjoe is a leading mobile ad platform developing cutting-edge advertising and monetization solutions that take its app partners’ business to the next level. Our unique ad unit Playtime has made us one of the fastest-growing ad platforms and top-ranking user acquisition sources for app publishers worldwide (ranked #1 for growth in the AppsFlyer Index). And that’s just the start: we’ve just launched our programmatic in-app platform in order to disrupt the status quo of mobile ad monetization. Again.

Home to an advanced tech stack, powerful financial backing from Bertelsmann, and a long-term growth mindset, adjoe is part of the applike group ecosystem. A hub of disruption and thought leadership in the app economy, with a driven and dynamic workforce to be reckoned with.

Be the next tech-driven, ambitious talent to join our growing teams!

Meet Your Team

Full-time storytellers and product-sellers – committed creators and curators. Our Growth Marketing team specializes in everything from building the adjoe brand to showcasing the success of its niche tech products. This team of graphic designers, event planners, product marketers, content writers, and sales enablement specialists is on a mission to build adjoe’s brand and partnerships across the industry.

Our Growth Marketing team thrives on creating a better customer journey, educating customers about our products, unifying our visual identity, and highlighting what it means to be a member of the adjoe community.

What You Will Do

• Create regional marketing strategies for APAC with individualized approaches to core focus goes. 
• Develop regional go to market strategies for adjoe products in collaboration with APAC sales teams and adjoe global marketing team. 
• Create regional in-market messages and product narratives surrounding the value proposition of adjoe projects which includes the creation of sales collateral, sales decks, creative assets, case studies, blog posts, ads, and website content. 
• Work on regional co-marketing initiatives with key partners to support product narratives.
• Responsible for managing regional agency partners who handle PR, marketing campaign localization and execution, and support regional event planning.
• Responsible for inbound and event lead generation in APAC region.
• Coordinate with the agencies to establish our company social network accounts in China, Korea and Japan, such as content and structure on wechat official account, Kakao Talk and Line. 

Who You Are

• Based in Singapore.
• You are fluent in English and Mandarin. 
• +5 years experience in Marketing, Product Marketing, Event Marketing or PR.
•  You are able to communicate complex technical topics into easy to understand narratives and content briefings.
• Experience working with marketing agencies.
• You are extremely organized and can work with multiple stakeholders from sales, marketing, and external stakeholders to execute projects from start to finish.
• Experience in event planning and budget management. 
• You have experience in lead generation and aligning marketing efforts to increase in marketing qualified leads. 

Heard of Our Perks?

• Hybrid working model
• Performance-based competitive salary offer
• Strong feedback culture with twice-a-year performance feedback conversations
• Strong career growth opportunities with biannual development talks to define a career plan