Marketing Manager

Overview We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess a strong background in digital marketing, content marketing, and multichannel strategies. This role requires a creative thinker who can analyze market trends and develop effective campaigns to engage our target audiences across various platforms. Duties • Develop and implement comprehensive marketing strategies that align with business goals. • Oversee SEO efforts to enhance website visibility and drive organic traffic. • Manage social media marketing campaigns across platforms, including Facebook Advertising. • Execute multichannel marketing initiatives that integrate digital, print, and e-commerce channels. • Lead advertising sales efforts while collaborating with the sales team to maximize revenue opportunities. • Utilize Adobe Creative Suite to create compelling marketing materials and visuals. • Conduct market research to identify trends, customer preferences, and competitive landscape. • Implement performance marketing strategies to optimize campaign effectiveness using Google Analytics. • Oversee content marketing efforts, including copywriting for blogs, emails, and social media posts. • Manage email marketing campaigns to nurture leads and engage existing customers. • Utilize WordPress for website management and updates, ensuring content is fresh and relevant. • Collaborate with product management teams to align marketing strategies with product launches. • Develop budgets for marketing campaigns while ensuring efficient allocation of resources. Qualifications • Proven experience in a Marketing Manager role or similar position with a focus on B2B marketing. • Strong knowledge of digital marketing techniques including SEO, analytics, and performance metrics. • Proficiency in marketing automation tools and techniques for effective campaign management. • Familiarity with HTML for basic website updates and enhancements. • Excellent research skills with the ability to analyze data and derive actionable insights. • Strong copywriting skills with a keen eye for detail in creating engaging content. • Experience in managing print advertising alongside digital initiatives. • Ability to work collaboratively within a team environment while also being self-motivated. • Exceptional organizational skills with the ability to manage multiple projects simultaneously. Join us as we strive to elevate our brand presence through innovative marketing strategies. If you are passionate about driving results through creativity and analytics, we encourage you to apply. Job Type: Full-time Pay: $51,081.35 - $71,517.32 per year Benefits: • Dental insurance • Flexible schedule • Health insurance • Paid time off • Vision insurance Ability to Commute: • Las Vegas, NV 89146 (Preferred) Ability to Relocate: • Las Vegas, NV 89146: Relocate before starting work (Preferred) Work Location: Hybrid remote in Las Vegas, NV 89146