Marketing Manager, Travel
Company
Dotdash Meredith
Location
New York City, NY
Type
Full Time
Job Description
About The Position:
Dotdash Meredith is seeking a Marketing Manager to join our Lifestyle team, contributing to the category strategy and revenue for our Travel vertical. In close partnership with the Lifestyle Sales team and Travel + Leisure brand team, you will manage the pre-sale process and play a strategic role in driving revenue growth with advertising partners. This position reports to the Senior Manager, Marketing on the Travel vertical.Â
Hybrid 3x a week- (New York City)Â
In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.
About The Team:
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Lead Proposal Process: Manage proactive and RFP responses, creating smart, strategic ideas for advertising partners in the Travel verticalÂ
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Vertical Strategy: Collaborate across the Dotdash Meredith portfolio to create sellable opportunities for advertisers that are grounded in our brand’s most influential franchises and tentpoles
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Brand Communication: Lead internal conversations with Dotdash Meredith brands and verticals to communicate high-value opportunities to the Travel sales team on a regular basis
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Storytelling: Bring ideas to life through well-written and visually-appealing proposals that represent our brands, capabilities, and ideas flawlessly
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Cross-Department Communication: Partner closely with Editorial, Content Strategy, Research, Account Strategy, and Design to ensure proposals effectively communicate our unique value proposition
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Sales Partnership: Develop strong relationships with the sales team to become experts on their business; provide support on client calls, as needed
Essential Job Functions Weight % Accountabilities, Actions and Expected Measurable Results
75% Integrated proposal development (creative brainstorming, strategic writing, designing proposal, liaising with appropriate teams to gather all information)
20% Presentation Development (category presentations, program sell-sheets, etc.)
5% Fostering relationships with outside brand teams to bring opportunities to the travel vertical
Minimum Qualifications and Job Requirements | All must be met to be considered.
Education:
Bachelor’s Degree preferred.
Experience:
3-5 years relevant experience at a digital and/or print publisher, with a focus in pre-sales marketing; background in Travel category is a plusÂ
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Specific Knowledge, Skills, Certifications and Abilities:
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Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Keynote and Powerpoint)
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You’re an excellent communicator, who remains poised under pressure and can tailor messages for different audiences
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You have an understanding of digital advertising landscape, products, and trends; understanding of print and/or programmatic marketplace is a plus
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You are a true self-starter – provide proactive ideas, understand organizational goals, and move initiatives forward
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You are comfortable working in a fast paced environment
Date Posted
12/02/2024
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