Meta Marketing Professional

Overview We are seeking a dynamic and results-driven Marketer to join our team. The ideal candidate will possess a strong understanding of various marketing strategies and tools, with a focus on digital marketing, content creation, and performance analysis. This role requires creativity, analytical thinking, and the ability to work collaboratively across different departments to drive brand awareness and customer engagement. Responsibilities • Develop and implement comprehensive marketing strategies across multiple channels including SEO, social media marketing, email marketing, and print advertising. • Manage and optimize advertising campaigns on platforms such as Google AdWords and Facebook Advertising to maximize reach and engagement. • Must have experience with META ads, driving optimal performance, understands the META algorithms and the comprehensive understanding of how META ads work. • Conduct market research to identify trends, customer needs, and competitive landscape to inform marketing strategies. • Create compelling content for various platforms including websites (WordPress), blogs, social media, and email campaigns that align with our offices brand. • Utilize analytics tools such as Google Analytics to track campaign performance and generate reports that guide future marketing efforts. • Collaborate with sales teams to align marketing initiatives with business goals and support B2B marketing efforts. • Oversee budgeting for marketing activities ensuring efficient allocation of resources. • Leverage marketing automation tools to streamline processes and improve campaign effectiveness. • Stay updated on industry trends and emerging technologies in digital marketing. Qualifications • Proven experience in multichannel marketing with a strong portfolio showcasing successful campaigns. • Must have META experience working with ads, reviewing performance and maximizing our offices campaigns. • Strong knowledge of performance marketing techniques and e-commerce strategies. • Familiarity with HTML for basic website updates and optimizations. • Excellent research skills with the ability to analyze data effectively. • Strong copywriting skills with a knack for creating engaging content that drives action. • Experience in product management is a plus, along with skills in budgeting and financial planning for marketing initiatives. • Ability to work collaboratively within a team environment while managing multiple projects simultaneously. Join us in shaping our brand's future through innovative marketing strategies that resonate with our audience! Job Type: Full-time Pay: $45,000.00 - $60,000.00 per year Work Location: Hybrid remote in Houston, TX 77019