Paid Search Specialist

At CL Support Services, we believe in working hard, growing together, and always doing the right thing. We treat each other like family, support each other’s growth, and show up every day with purpose and passion. If you value integrity, teamwork, and continuous improvement, you’ll fit right in. We’re looking for aPaid Search (PPC) Specialistto plan, execute, and optimize campaigns across multiple platforms. This is a hands-on, analytical role ideal for someone who thrives in a fast-paced, data-driven environment and enjoys balancing technical precision with creative strategy. **This role is 100% onsite located in Houston, TX 77064** Why Join Us? • Medical, Dental, Vision & Life Insurance • 401(k) & Roth options • Paid time off & holidays • Tuition reimbursement • Casual dress code (you can wear jeans to work!) What You’ll Do: • Manage and optimize campaigns across Google Ads, YouTube, Bing, NextDoor, TikTok, Amazon DSP, and more. • Monitor performance, adjust strategies, and report actionable insights to stakeholders. • Own conversion tracking and attribution, ensuring accurate data across channels. • Lead CRO efforts: test landing pages, funnels, and customer journeys. • Collaborate with creative, development, and analytics teams to align campaigns with business goals. • Maintain budgets and build advanced dashboards using GA4, Looker Studio, and other tools. What You Bring: • 3+ years managing paid media campaigns with strong ROI. • Deep knowledge of tracking, attribution, and multi-channel optimization. • Hands-on experience with Google Tag Manager, GA4, and WordPress or similar CMS. • Understanding of data integrations (APIs, Zapier), UTM tagging, and reporting tools (Looker Studio, Supermetrics). • Familiarity with offline conversion tracking, implementation and monitoring. • Strong analytical, collaborative, and communication skills. • Familiarity with platforms like Meta, Bing, TikTok, and offline conversions. Bonus Points For: • Programmatic buying or Amazon DSP experience • Familiarity with A/B testing and heatmapping tools • Creative skills in design or copywriting