Product Marketing Manager

Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success. Why Join Us? To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win. We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us. Product Marketing Manager Introduction to the Team At Expedia Group, we are passionate about bringing together travel and technology to create innovative products that deliver better experiences for travelers. We are looking for a Product Marketing Manager to join the Product Marketing team within the B2C Traveler Product organization. This team creates go-to-market strategies to bring consumer-facing products and features to market across our three core brands: Expedia, Hotels.com, and Vrbo. In this role, you will lead product marketing initiatives for innovations across our Transport lines of business (flights, car rental), with a focus on air travel. You will cultivate collaborative relationships and serve as a key partner to your Product and Brand Marketing counterparts. With a deep knowledge of the Transport product space, you will champion customer-centric products and communicate the product vision, craft insights to help inform product development, and develop effective go-to-market strategies. Through compelling product positioning and messaging, you will help bring our products to life for the customer to drive adoption and growth. You will be an evangelist—passionate about solving traveler problems, doing right by the customer, and laser focused on growing adoption of our products. In this role you will: • Build collaborative partnerships with cross-functional teams across Product and Marketing to drive adoption of new products, and make recommendations to optimize growth. • Use data-driven insights to craft relevant, benefit-based messaging, positioning, and value propositions that differentiate our brand and resonate with consumers. • Champion customer needs to influence product roadmaps, provide insights, and share expertise with stakeholders. • Lead go-to-market planning for product launches and feature releases to ensure launch readiness and stakeholder alignment. • Use deep understanding of the product space to effectively communicate the benefits, performance metrics, and vision for Transport products to get buy-in from leaders across the organization • Bring industry best practices to the team and be a champion for product marketing through clarity, simplicity, and accountability Experience and Qualifications: • You have 5+ years of experience in product marketing, product, or brand marketing in a B2C organization, with a minimum of 3 years spent in product marketing leading go-to-market efforts. • You have experience managing and leading large scale, global product marketing projects. • You are an experienced influencer with executive presence and proven ability to drive consensus across cross-functional teams and senior leaders • You have ability to conduct market, competitor, and customer research to capture insights and assess market opportunities. • You have excellent communication and presentation skills, able to create an impactful narrative and compelling message and value proposition • You are highly collaborative, and proactive in relationship building among cross-functional counterparts #L1-AP1 Expedia Group is proud to offer a wide range of benefits to support employees and their families, including medical/dental/vision, paid time off, and an Employee Assistance Program. To fuel each employee’s passion for travel, we offer a wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent (IATAN) membership. View our full list of benefits. The total cash range for this position in Seattle is $110,500 to $155,000. Employees in this role have the potential to increase their pay up to $177,000, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role. The total cash range for this position in Chicago is $104,000 to $145,500. Employees in this role have the potential to increase their pay up to $166,500, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role. The total cash range for this position in Austin is $110,500.00 to $155,000.00. Employees in this role have the potential to increase their pay up to $177,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role. The total cash range for this position in Chicago is $104,000.00 to $145,500.00. Employees in this role have the potential to increase their pay up to $166,500.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role. The total cash range for this position in Seattle is $110,500.00 to $155,000.00. Employees in this role have the potential to increase their pay up to $177,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role. Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future. Accommodation requests If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request. We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award-winning culture by organizations like Forbes, TIME, Disability:IN, and others. Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™. © 2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50 Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs. Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.