Promotions Manager
Company
Priceline
Location
Brooklyn NY
Type
Full Time
Job Description
Promotions Manager
At Priceline, we pride ourselves on being the best travel deal makers in the world, all in support of our purpose to help consumers experience the moments that matter most. As the world reopens and consumers return to travel, we have an opportunity to reignite our brand superiority and architect the next phase of growth.
Our teams work hard to understand what our customers need and make it a reality. This person will collaborate with marketing, design, user research, product and business teams to develop and implement promotions that are compelling to our consumers and help drive business growth.
Reporting to the SVP of Strategy & Brand Marketing, this role is critical in driving customer engagement and transactions via compelling promotional initiatives throughout the shopping experience.
Why this job's a big deal:
We are seeking a motivated team member to further strengthen the Priceline brand and site experience by bringing our outstanding deals to life for our customers.
In this role you will get to:
- Understand customer need states and the customer purchase journey
- Support the development of a promotional strategy aligned to the overarching brand marketing vision and business goals
- Help create promotions and seasonal tent pole programs on site/app and across integrated marketing channels, work with Marketing Design team to develop assets
- Use your storytelling ability to excite and convert customers with compelling headlines and creative assets delivered through sales promotions and cross-marketing opportunities
- Implement and publish assets for each promotion via content management platforms, QA and marketing tech systems
- Maintain the cross-functional marketing calendar and project lead teammates in support of our weekly and tent pole promotions
- Design and configure A/B tests to test content and sales tactics in a "build, measure, learn" culture
- Design A/B tests; seek opportunities to improve the user experience via copy and content aligned to consumer needs and the brand's tone of voice
- Analyze performance and draw useful insights that can be applied to future promotions and programs
Who you are:
- 3-5 years of e-promotional marketing experience in DTC/e-commerce environment
- Experience working with digital assets and content management platforms, creating, implementing and reporting on marketing programs against a timeline
- Strategic and creative problem solver motivated to proactively uncover opportunities to drive conversions through creative promotions, content and messaging
- Excellent project management, communication, interpersonal and team collaboration skills
- Passion for travel and the opportunity to drive differentiation in the OTA/travel category
- Proven history of living the values meaningful to Priceline: Customer, Innovation, Team, Accountability and Trust.
- The Right Results, the Right Way is not just a motto at Priceline; it is how we do thing. It's therefore essential that you also meet our high standard of ethics, honesty, clarity and compliance
#LI-Hybrid-MH1
Who we are
WE ARE PRICELINE.
Our success as one of the biggest players in online travel is all thanks to our incredible, dedicated team of talented employees. Priceliners are focused on being the best travel deal makers in the world, motivated by our passion to help everyone experience the moments that matter most in their lives. Whether it's a dream vacation, your cousin's graduation, or your best friend's wedding - we make travel affordable and accessible to our customers.
Our culture is unique and inspiring (that's what our employees tell us). We're a grown-up, startup. We deliver the excitement of a new venture, without the struggles and chaos that can come with a business that hasn't stabilized.
We're on the cutting edge of innovative technologies. We keep the customer at the center of all that we do. Our ability to meet their needs relies on the strength of a workforce as diverse as the customers we serve. We bring together employees from all walks of life and we are proud to provide the kind of inclusive environment that stimulates innovation, creativity and collaboration.
Priceline is part of the Booking Holdings, Inc. (Nasdaq: BKNG) family of companies, a highly profitable global online travel company with a market capitalization of over $80 billion. Our sister companies include Booking.com, BookingGo, Agoda, Kayak and OpenTable.
If you want to be part of something truly special, check us out!
Flexible work at Priceline
When we return to the office we will be in a fully flex mode, meaning you decide when to come to the office when it makes sense for you to do so - no minimum number of days in the office. Until then we are all working from home and will return to our flex mode when it is safe to do so.
Diversity and Inclusion are a Big Deal!
To be the best travel dealmakers in the world, it's important we have a workforce that reflects the diverse customers and communities we serve. We are committed to cultivating a culture where all employees have the freedom to bring their individual perspectives, life experiences, and passion to work.
Priceline is a proud equal opportunity employer. We embrace and celebrate the unique lenses through which our employees see the world. We'd love you to join us and add to our rich mix!
Applying for this position
We're excited that you are interested in a career with us. For all current employees, please use the internal portal to find jobs and apply.
External candidates are required to have an account before applying. When you click Apply, returning candidates can log in, or new candidates can quickly create an account to save/view applications.
If you are applying for a role in Connecticut or are a resident of Connecticut, you may obtain more insight on the recruiting range for this position, please submit an application and email your request to [email protected].
Date Posted
08/12/2022
Views
5
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