Seller Strategy Business Analyst Project Intern (TikTok Shop - US Operation) - 2025 Start (BS/MS)

Responsibilities

Team Introduction
The e-commerce industry has grown tremendously recently, becoming a hotly contested space among leading Internet companies. Its future growth cannot be underestimated.

With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our campaign team. Together, we can build an e-commerce ecosystem that is innovative, secure, and intuitive for our users.

Step into a dynamic role with the US operaton team, where you'll play a vital part in executing varies campaigns for some of the most iconic brands. Be at the forefront of innovation, contributing to cutting-edge campaigns and driving forward the yearly strategic modules that define success. In this role, you'll help power the future of e-commerce, supporting high-impact initiatives that connect brands with consumers in meaningful ways. Join us as we shape the future of e-commerce here at TikTok Shop!

We are looking for a highly motivated Business Analyst to join the Seller Strategy team and support data-backed decision-making, strategy execution, and program optimization.

As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.

Applications will be reviewed on a rolling basis - we encourage you to apply early.
Successful candidates must be able to commit to at least 3 months long internship period.

Responsibilities
- Support the development of seller lifecycle and growth strategies by conducting data analysis, building dashboards, and creating structured insights
- Analyze key merchant metrics to identify pain points and opportunities across different segments (e.g., onboarding, activation, retention)
- Collaborate cross-functionally with product, category, marketing, operations, and data science teams to deliver seller-facing programs
- Participate in the design and optimization of merchant incentive policies, resource allocation strategies, and performance tracking
- Drive deep-dive analyses on business performance, supporting strategic decisions and OKR alignment

Qualifications

Minimum Qualifications:
- Currently pursuing an Undergraduate/Master
- Strong analytical and problem-solving skills, with proficiency in SQL, Excel, and data visualization tools (e.g., Tableau, Looker)
- Excellent communication and stakeholder management abilities
- Comfortable working in a fast-paced, ambiguous environment with multiple priorities
- Strong business acumen and a collaborative, proactive mindset

Preferred Qualifications:
- Experience working in or with e-commerce or tech platforms
- Familiarity with seller operations, cohort analysis, or lifecycle management
- Passion for using data to drive impact and continuous optimization

By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy