Senior Affiliate Executive Luxury Fashion | TheHut.com

Life at THG Ingenuity

THG Ingenuity is a fully integrated digital commerce ecosystem, designed to power brands without limits. Our global end to-end tech platform is comprised of three products: THG Commerce, THG Studios, THG Fulfilment. Each represents a single, unified solution, overcoming challenges and taking brands direct-to-consumer. Our client portfolio includes globally recognised brands such as Coca-Cola, Nestle, Elemis, Homebase, and Proctor & Gamble. 

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Why be a Senior Affiliate Executive at THG?

The Senior Affiliates Executive is responsible for the growth of the affiliate channel and performance across the UK, focused on 4 sites; Coggles, The Hut, allsole & MyBag. The role will also support the Senior Marketing Manager in executing the localised affiliate growth strategy. 

As Senior Affiliate Executive, you’ll:

• Owning the execution of the UK affiliate strategy reporting into the Senior Marketing Manager.
• Develop and maintain excellent partner relationships, as well as cross functional relationships within the wider internal teams.
• Collaboration with trading teams to support overall performance.
• Aligning exposure to the planned promotional activity within the marketing calendar, together with proactively advising on additional tactics to support regional targets.
• Negotiating and booking affiliate spend to drive efficiencies across the channel. Including publisher commission optimisations and tenancy agreements.
• Ownership of key campaigns and delivery across the channel.
• Firm understanding of the channel budget and support in reaching KPI targets and customer mix.
• Thinking strategically and innovatively to support customer acquisition targets and impact growth.
• Monitor and analyse performance against KPIs and ROI, continually suggesting and implementing optimisations for ongoing growth
• Conduct regular competitor analysis and market research to ensure activities are in line with the industry.
• Implementing the latest industry technologies, trailing new partnerships and detecting new opportunities in order to drive innovation and experimentation. 
• Providing support and training to new team members.
• Key behaviours: team player – able to collaborate across functions. Initiative – able to think outside of the box. Organised, pro-active and positive attitude. Driven and goal orientated, and the ability to build strong relationships 

Requirements: 

• Minimum 2 years of performance marketing experience (Ideally in Affiliate Marketing)
• Expert understanding of the affiliate landscape including publishers, advertisers and affiliate networks
• Positive and excited by testing new innovations and technologies.
• Highly analytical and commercially driven
• Prioritise, structure work & effectively manage time.
• Able to take accountability of projects and deadlines.
• Excellent communication skills
• Comfortable and confident under pressure and is a able to deliver results in difficult situations.
• Confident working with targets and data.
• Ability to form good working relationships with internal teams and external partners.
• Strong negotiation skills to ensure cost efficiency across the channel.
• Professional agency management.
• Skilled in Microsoft Office and reporting platforms.