Senior Data Analyst, Marketing Analytics and Operations
Company
Priceline
Location
Brooklyn NY
Type
Full Time
Job Description
Senior Analyst, Search Engine Marketing & Analytics
We're a data-driven organization, which makes our Analytics and Data Science teams the brains of our operation. On the cutting edge of customer and business analytics, they make sure all our decisions and innovations are based on the latest insights.
Why this job's a big deal:
As the Senior Analyst, Search Engine Marketing & Analytics you will be responsible for getting Priceline's travel deals in front of billions of relevant searches each year on platforms like Google and Bing. You will be a key contributor on a highly skilled SEM team, working with custom-built API tools and a swell of data, handling campaigns in a large-scale operation enabling deep collaboration with product and technical teams across Priceline. We run hundreds of millions of keywords across multiple product lines so enjoying working with extensive amounts of data is a must. We work at the forefront of online marketing and are leaders with vision in our industry, frequently meeting with top product managers at Google to provide input on product development
In this role you will get to:
- SEM Campaign implementation & hands-on performance management
- Bidding & audience segmentation strategies
- Execution of new ad formats and features
- Performance forecasting
- A/B and multivariate testing
- Thought leadership on the team
- Innovation in a driven marketplace
Who you are:
- A bachelor's degree or higher in a relevant subject (e.g., marketing, math,
- computer science, engineering, economics, etc.)
- 3 + years' experience working with large data sets
- Proven experience with at least one of the following: SQL, R, Python
- Excellent numerical reasoning
- Ability to communicate fluently in English
- (Nice to have) 3+ years' experience handling SEM campaigns, relevant master's degree, travel industry experience
#LI-SQ1
#LI-Hybrid
Who we are
WE ARE PRICELINE.
Our success as one of the biggest players in online travel is all thanks to our incredible, dedicated team of talented employees. Priceliners are focused on being the best travel deal makers in the world, motivated by our passion to help everyone experience the moments that matter most in their lives. Whether it's a dream vacation, your cousin's graduation, or your best friend's wedding - we make travel affordable and accessible to our customers.
Our culture is unique and inspiring (that's what our employees tell us). We're a grown-up, startup. We deliver the excitement of a new venture, without the struggles and chaos that can come with a business that hasn't stabilized.
We're on the cutting edge of innovative technologies. We keep the customer at the center of all that we do. Our ability to meet their needs relies on the strength of a workforce as diverse as the customers we serve. We bring together employees from all walks of life and we are proud to provide the kind of inclusive environment that stimulates innovation, creativity and collaboration.
Priceline is part of the Booking Holdings, Inc. (Nasdaq: BKNG) family of companies, a highly profitable global online travel company with a market capitalization of over $80 billion. Our sister companies include Booking.com, BookingGo, Agoda, Kayak and OpenTable.
If you want to be part of something truly special, check us out!
Flexible work at Priceline
When we return to the office we will be in a fully flex mode, meaning you decide when to come to the office when it makes sense for you to do so - no minimum number of days in the office. Until then we are all working from home and will return to our flex mode when it is safe to do so.
Diversity and Inclusion are a Big Deal!
To be the best travel dealmakers in the world, it's important we have a workforce that reflects the diverse customers and communities we serve. We are committed to cultivating a culture where all employees have the freedom to bring their individual perspectives, life experiences, and passion to work.
Priceline is a proud equal opportunity employer. We embrace and celebrate the unique lenses through which our employees see the world. We'd love you to join us and add to our rich mix!
Applying for this position
We're excited that you are interested in a career with us. For all current employees, please use the internal portal to find jobs and apply.
External candidates are required to have an account before applying. When you click Apply, returning candidates can log in, or new candidates can quickly create an account to save/view applications.
If you are applying for a role in Connecticut or are a resident of Connecticut, you may obtain more insight on the recruiting range for this position, please submit an application and email your request to [email protected].
Date Posted
12/23/2022
Views
4
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