Senior Digital Marketing Strategist - Philadelphia, PA Area (Blue Bell)

Senior Digital Marketing Strategist Location:Blue Bell, PA – In Office & WFH Hybrid Salary:Starting at $80,000 + Year-End Bonus Potential Join one of Philadelphia’s top-rated, 5-star digital marketing agencies—Social Fire Media! We’re growing fast and looking for a forward-thinking, results-drivenSenior Digital Marketing Strategistwho thrives in a creative, AI-powered, high-performance environment. We want someone obsessed with improving quality and speed, constantly testing and researching the newest AI tools and digital marketing strategies to stay ahead of the curve. If you’ve got agency experience or have juggled multiple client accounts with success, you might be our next standout team member. Paid Ads & Strategy (Google Ads & Meta Ads) • Plan, execute, and scale data-driven ad campaigns across Google Ads and Meta (Facebook & Instagram). • Own account setups—pixels, conversion tracking, custom goals—and ensure airtight performance infrastructure. • Conduct deep audience targeting and keyword research; optimize bidding and placements. • Craft high-converting ad copy and leverage AI-assisted tools to scale iterations fast. • Continuously A/B test headlines, creatives, landing pages to crush CTR, ROAS, and CPA goals. • Monitor budgets, track KPIs with precision, and deliver actionable insights to clients. Client Account Management • Be the go-to contact for clients—strategic, insightful, and always a step ahead. • Present performance results, insights, and campaign recommendations with clarity and confidence. • Manage communications, deadlines, and priorities across multiple accounts seamlessly. • Proactively identify new opportunities, test strategies, and communicate next steps. • Leverage AI for reporting automation, predictive analysis, and improving client satisfaction. Creative Development • Concept and produce scroll-stopping image and video ads tailored for digital platforms. • Use Adobe Suite, Canva, Veo 3, ChatGPT and other AI-powered design/editing tools to bring ideas to life efficiently. • Collaborate with influencers and manage Creator Content campaigns from briefing to publishing. • Ensure all creatives are on-brand, performance-optimized, and forward-looking. • Embrace automation and AI tools (e.g., Midjourney, Make.com, N8N, Gemini) to expand creative volume and quality. Email Marketing • Plan and launch dynamic email flows (abandoned cart, welcome series, promos, etc.). • A/B test subject lines, layouts, and segmentation strategies for higher engagement. • Coordinate with design/copy teams to ensure messaging consistency and visual appeal. • Continuously optimize send times, audience targeting, and performance through automation. Who You Are • Minimum 4 years of hands-on digital marketing experience, preferably in an agency setting or managing multiple clients/accounts. • Deep experience with Google Ads and Meta Ads; proven track record of performance improvement. • Proficient in leveraging AI tools and automation platforms to increase efficiency and quality. • Strong background in email marketing campaign setup, testing, and optimization. • Skilled with creative tools like Adobe Suite, Canva, and video editing platforms. • Highly organized, proactive, and detail-driven. • Excellent communicator with strong project and client management skills. • Always experimenting, researching, and improving through new tools and AI solutions. Why Social Fire Media? • $80K+ base salarywith annual performance-based bonus potential • 100% paid health & dental insurance+ 401(k) with matching • Free lunches (Tuesdays), snacks, drinks, and a vibrant office culture • Flexibility with hybrid work schedule (in office Tues-Thurs) • Work on exciting brands across industries—no two days are the same • Collaborate with a high-performing, entrepreneurial team that values innovation, speed, and AI fluency Ready to bring creativity, speed, and drive amazing results for top-tier clients? Send your resume, cover letter, and a portfolio link—let’s make marketing magic together. Job Type:Full-time Pay:From $80,000/year Job Type: Full-time Pay: From $80,000.00 per year Benefits: • 401(k) • 401(k) matching • Dental insurance • Flexible schedule • Health insurance • Life insurance • Paid time off • Vision insurance Schedule: • Monday to Friday Work Location: Hybrid remote in Blue Bell, PA 19422