Senior Manager, Product Marketing (B2B)
Company
1Password
Location
Other US Location
Type
Full Time
Job Description
What we're looking for:
- 8+ years in the product marketing function in a B2B SaaS sales business. 10+ years of total work experience, including 2+ years of people management experience. Direct-to-customer marketing experience is also helpful, but not required.
- You have led comprehensive, cross-functional go-to-market strategies including audience segmentation, product positioning, messaging frameworks, competitive analysis, and launch execution.
- You are experienced and comfortable being a strategic partner to leadership across marketing, sales, product, design, engineering, support and analytics to drive alignment and collaboration.
- You deeply understand customers' problems, the competitive space, and market insights to accurately represent the voice-of-the-customer and provide actionable product, marketing, and sales recommendations.
- You lead with product and market data whenever possible to drive product prioritization, customer adoption, and marketing campaign recommendations. And when data is not available, you can use proxy data/insights to make informed assumptions and decisions.
- You are business-minded, guiding the team towards the best interests of 1Password by identifying areas of opportunity to drive qualified leads, improve sales outcomes, and create effective sales enablement content and programs.
- You are a self-starter that can effectively lead in a quickly-changing, ambiguous environment by setting clear goals, regularly reprioritizing work to have maximum business impact, and establishing or improving best practices and frameworks to ultimately improve outcomes for the company.
- Our north star is to build a safer, simpler digital future for everyone. We are shaping our trajectory to become a high-performing, enduring company that positively impacts millions of lives.
- You are a strong communicator able to effectively communicate at all levels of the organization and can also represent the company in front of customers. You can navigate the unique challenges of a remote-first workplace and distributed team, including occasional travel.
- Culture and growth mindset is important to you. You support your team by regularly exchanging feedback, listening and learning. You value winning as a team, and ultimately having fun with the people you work with.
What you can expect:
- Accountability and ownership: Take full responsibility for the strategy of your area, including the direction being followed, decisions being made and outcomes delivered.
- Connect the customer to the value: Build deep understanding of customer needs, pain points, and competitive set to create positioning and messaging frameworks for our B2B products and features.
- Represent the customer and market: Become an expert in the industry and champion the needs and pain points of customers through customer interviews, market research, win/loss data, and engaging with customer-facing teams.
- Launch the product: Lead and drive the strategy for product launches by guiding the team to build comprehensive launch plans and partnering with demand generation, public relations, brand, social, sales, and customer success teams.
- Exemplify values-based leadership: Our core values to lead with honesty, put people first, and keep it simple guides leadership decision-making and behaviors. You create a culture that is aligned to our values and operate in a manner that unifies teams and nurtures inclusivity.
Date Posted
11/10/2023
Views
14
Similar Jobs
Senior Product Analyst - FinCrime Platform - WISE
Views in the last 30 days - 0
Wise is seeking a Senior Product Analyst for its FinCrime Platform The role involves driving analytics efforts in the Financial Crime Platform product...
View DetailsSoftware Engineering Manager - Cargill
Views in the last 30 days - 0
The Software Engineering Manager job involves setting goals for a team responsible for software project development and delivery ensuring quality stan...
View DetailsSenior Finance Business Partner (d/f/m) - Personio
Views in the last 30 days - 0
Personio an intelligent HR platform is seeking a Senior Manager for FPA to lead financial planning and analysis for key departments The ideal candidat...
View DetailsSenior Lead, Talent Acquisition - Sales (Relocation to Munich) (d/f/m) - Personio
Views in the last 30 days - 0
Personio a leading HR platform is seeking a Senior Lead Talent Acquisition professional to drive growth in the Revenue and Success functions across Eu...
View DetailsSenior Pricing Analyst - Cencora
Views in the last 30 days - 0
Cencora formerly known as AmerisourceBergen is a leading global pharmaceutical solutions organization They are currently experiencing rapid growth in ...
View DetailsSenior Data Analyst - Customer Experience - WISE
Views in the last 30 days - 0
Wise is a global technology company aiming to revolutionize international money transfers by offering minimal fees maximum ease and full speed They ar...
View Details