Senior Manager - Retail Sales (Apparels & Accessories)

FanCode is India’s premier sports destination committed to giving fans a highly personalised experience across content and merchandise for a wide variety of sports. Founded by sports industry veterans Yannick Colaco and Prasana Krishnan in March 2019, FanCode has over 100 million users. It has partnered with domestic, international sports leagues and associations across multiple sports.

In content, FanCode offers interactive live streaming for sports with industry-first subscription formats like Match, Bundle and Tour Passes, along with monthly and annual subscriptions at affordable prices.

Through FanCode Shop, it also offers fans a wide range of sports merchandise for sporting teams, brands and leagues across the world.

Your Role:

• Lead and manage retail sales operations for apparel and accessories, ensuring effective P&L management by directly overseeing revenue and gross margins.
• Manage Large Format Retail (LFR) partners, including Lifestyle, Shoppers Stop, and Decathlon, to drive sales and profitability.
• Oversee retail operations, including inventory management, promotional activities, commercials, and marketing initiatives to ensure seamless store operations and sales growth.
• Conduct market mapping and competition analysis to identify opportunities and threats, and develop strategic plans to stay ahead in the market.
• Collaborate with agencies for on-ground activations such as kiosks, pop-ups, events, and stadium sales to enhance brand visibility and sales.

Must Have:

• Minimum 7 years of experience in retail sales (apparel and accessories preferred).
• Proven track record in P&L management: directly owning revenue and gross margins.
• Experience in managing LFR partners (e.g., Lifestyle, Shoppers Stop, Decathlon).
• Expertise in retail operations: inventory management, promotional activities, commercials, and marketing activities.
• Experience in working with agencies for on-ground activations

Good to Have:

• Experience in B2B sales operations: coordinating with corporates, sponsors, and license teams.
• Strong decision-making and analytical skills.
• Effective communication skills.
• Basic understanding of stock transfer processes: purchase orders, taxation, compliance requirements for stock transfers.

Dream Sports is India’s leading sports technology company with 250 million users, housing brands such as Dream11, the world’s largest fantasy sports platform, FanCode, India’s digital sports destination, and DreamSetGo, a sports experiences platform.

Dream Sports is based in Mumbai and has a workforce of close to 1,000 ‘Sportans’. Founded in 2008 by Harsh Jain and Bhavit Sheth, Dream Sports’ vision is to ‘Make Sports Better’ for fans through the confluence of sports and technology.

For more information: https://dreamsports.group/