Senior Marketing Manager, US

The Marketing team serves as the primary contact for all of Future's sales teams and evangelizes and communicates Future’s brand to our advertising partners and media supporters through strategic campaigns and creative story-telling. 

Marketing is responsible for Future brand building, external communications, client engagement events, and lead generation through thoughtful content marketing campaigns. The objective of the team is to drive awareness of Future and create commercial opportunities by creating engaging sales collateral and content.

What you'll be doing...

The Senior Marketing Manager is a key position within the Marketing team with responsibilities to drive awareness of Future and productive relationships with the Sales team. This role delivers creative marketing plans that build our reputation and attract advertisers. The post will refine the Future market positioning and the value proposition for our advertising partners.

The position will play a key role in liaising with internal stakeholders including our sales and editorial partners. This individual should have a successful track record of crafting revenue-driving marketing plans for media or advertising companies. 

The ideal candidate is a strategic and creative thinker with a strong work ethic and can-do attitude. The best candidates are creative and solutions-oriented problem solvers. Reporting to the Head of Marketing, you will join a thriving team of commercially-minded marketing professionals.

Key Responsibilities

• Deliver highly impactful cross-channel marketing plans 
• Increase Future’s brand awareness, primarily through the creation and distribution of valuable content
• Create go-to-market sales materials to align with tentpole events
• Ideate brand-building through proprietary events and key sponsorships 
• Help develop and execute a comprehensive demand-generation program 
• Leverage the power of content and storytelling to provide unique insights that drive awareness and attract clients
• Oversee team project management, ensuring timely delivery as well as best-in-class execution
• Manage and develop team members, providing feedback and guidance to support their growth
• Track marketing budget and manage relationships with third-party vendors and contractors
• Be a brand ambassador for Future and its portfolio of brands and be immersed in the media and advertising industry

Experience that will put you ahead of the curve...

• Skilled at building marketing plans and executing campaigns across digital, content, social, and events
• Experienced working with media and advertising organizations
• Experienced in delivering brand-building marketing activities and creating sales materials for revenue-generating teams, or highly related experience
• Known for producing compelling content and promoting content through owned and paid channels to successfully generate demand 
• Comfortable with various types and sources of data, with the ability to create narratives from data-led insights
• Able to lead events and projects from idea generation to execution 
• A strong user of marketing automation tools and CRM systems - Marketo and Salesforce experience is a plus
• Comfortable identifying and managing relationships with external vendors 
• A relationship-builder, gaining trust and respect, and able to facilitate efficient, transparent communication with cross-functional partners 
• Highly driven and collaborative, with a proven ability to work directly with senior executives, including excellent presentation and interpersonal skills
• Looking for a role that always brings new challenges to solve

What's in it for you…

We have a number of awesome perks available to our staff. We offer huge opportunities to learn and develop, whether through professional qualifications, exposure to incredible business projects or informal lunch & learns, hosted by your colleagues. We have a fantastic culture where we really do care about our people and want everyone to succeed. Varied roles mean you’re not pigeonholed in to one finite area but get the opportunity to develop a wide range of skills and experience.

Additional benefits include 401k match and health Insurance; from medical to dental and vision care.

And to top it all off, not only do we offer unlimited holiday because we trust you to manage your workload and time but we also offer a share in our success whereby every member of staff joins our profit pool bonus scheme.

Internal job family level C4

The expected range for this role is $100,000 - $115,000

This is a Hybrid role from our New York office, working three days from the office, two from home

Who are we…

We’re Future. We’re 3000+ colleagues over 250+ brands speaking to 400 million people every month across the globe through websites, events and magazines. We’ve got ambitious plans that build on our growth momentum and unlock new opportunities and we’re looking for talented people who want to be a part of it.

Our Future, Our Responsibility - Inclusion and Diversity at Future

We have a voice and we’re going to use it. We promote diversity and inclusion not just in our recruitment processes, but everything we do. We’re an equal opportunity employer and we will continue to ensure our recruitment process is free of bias and our workplaces are inclusive, positive, free of discrimination and respecting of all backgrounds and beliefs. Our culture is underpinned by our values and employees - current and future - are treated with respect and fairness.

Please let us know if you need any reasonable adjustments made so we can give you the best experience!

Find out more about Our Future, Our Responsibility on our website.

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