Senior Media Buyer - Search

Responsibilities:

• Responsible for strategy development, campaign management and some optimization within various platforms, such as Google Ads, Microsoft Advertising, Amazon, Pinterest, etc.
• Designs optimal buys in terms of cost efficiency, forecasting, account segmentation, bid management, goal delivery and vendor agreements.
• Identifies new opportunities to supplement goals and formulate strategies to capitalize on new opportunities.
• Builds relationships and maintains ongoing communications with media representatives.
• Integral activation lead in key client communication.
• Manage, review, and perform daily account responsibilities for client portfolio.
• Updates Director on status of current accounts on an ongoing basis and elevates issues in a timely manner.
• Responsible for overseeing all campaign tracking set-up and implementation before launch of a campaign, with support from Ad Operations.
• Demonstrates thought leadership and professional communication skills by developing and delivering client facing materials.
• Provides oversight and works closely with other team members to meet client goals.
• Oversees creation of all reporting dashboards and is integral in presentations to clients on an ongoing basis.  
• Leads in collaboration with finance team members to resolve media billing issues.
• Ensures strict adherence to client budgets while meeting client objectives.
• Manages junior staff with training, projection prioritization, and client deliverables.
• Stays current on all media trends and opportunities in the industry.

Qualifications:

• 4+ years of Paid Search Buying experience required
• Extensive knowledge and prior use of Google Ads, Microsoft Advertising, and Amazon
• Strong organizational and mathematical skills
• Ability to multi-task and deliver work on-time for set deadlines
• Ability to establish good working relationships with media reps
• Ability to work effectively with a variety of internal teams and business groups, including Creative, Account Management, Finance and Project Management
• Ability to communicate effectively within a team environment, with outside media reps as well as with current clients
• Must be prepared for a fast-paced environment and be comfortable making decisions