SEO Lead

Company Description

Three UK is a big network for the little or life-changing connections that make life richer. Our brand embodies the strength of our network and how we can provide better connectivity every day for every customer.

Three UK was founded in 2003 to challenge the mobile industry, and now covers 99% of the UK outdoor population with its combined 3G and 4G network and carries 28% of mobile data traffic in the country (Enders Analysis). Three has more spectrum exclusively dedicated to 5G than any other UK mobile network, meaning our customers will benefit from an outstanding experience when using the next generation of mobile technology.

Job Description

What the role is all about…

Leading a team of 2 SEO Specialists, and reporting into the wider ecommerce team, the SEO Lead will be responsible for strategy setting, project planning and execution, and driving commercial performance, in addition to being a point of contact for other functions to provide support and subject matter expertise.

What you’ll be doing…

• Developing and delivering an SEO strategy across all major search engines, primarily Google, that maximises market visibility and traffic acquisition. Forecasting expected returns.
• Monitoring SEO performance on a daily, weekly and monthly basis and communicating performance to relevant teams.
• SEO research, planning and execution across the key areas of technical, content and locall.
• Be a driving force of intent focused content strategy, ensuring SEO best practice is a key consideration in all digital projects.
• Ensure that SEO best practices are properly implemented on current and newly developed journeys through effective communication and process
• Help educate other areas of the business who may indirectly impact SEO performance.
• Provide tracking, reporting and analysis of performance campaign data from SEO campaigns and strategies, and communicate its impact on trading performance.
• Provide comprehensive keyword & gap analysis, research and monitoring using SEO tools such as SEMrush, Google Analytics, Search Console Screaming Frog, Content King and more.
• Proactively keep up with latest SEO news and trends.
• Work cross-functionally with multiple teams e.g. developers, sitebuilders, copywriters, paid media etc.

Qualifications

What you'll ideally bring...

• Extensive SEO experience as a ‘doer’, within an in-house or agency team working on B2C.
• Experience managing an SEO function/team
• Track record of analysing SEO trends and opportunities, and providing and implementing recommendations to improve visibility within SERPs with a good understanding of traffic and conversion measurements, with experience in interpreting data and converting to actionable insight.
• Experience in website migrations (content and technical), conducting SEO audits, keyword research and writing content briefs.
• Strong analytical/reporting skills with experience in Adobe Analytics and Google Search Console.

What you'll receive in return…

• Salary range for this role starts at £59,120, and exact salary will differ by job and experience
• A performance based annual bonus (eligibility cut off is the 30th September) & an additional 'flexible allowance' to spend on additional benefits, topping up your pension, or to be added to your salary
• Hybrid working between your home (2-3 days a week) and our Reading HQ office at Green Park (2-3 days a week)
• 28 days annual leave + 8 bank holidays + 3 personal days annually, which increases with length of service
• Private Medical Insurance, Life Assurance and Income Protection
• Free mobile phone package & unlimited sim-card
• On-site car parking (including electric!) - Reading only
• .... Plus lots more including wellbeing and learning & development benefits!

Additional Information

Our people make us who we are. We’re a diverse and inclusive bunch, and it’s important you can feel you belong here. We value everybody for who they are and what they bring to the table, supporting one another as we continue to deliver for our customers.

With that in mind, if you do not ‘tick every box’ in the job advert above, there are likely other valuable attributes and skills you have that would make you a great addition for the team. So, if you feel this role is for you, then please apply! We are committed to equality in employment and growing a diverse workforce. We embrace those of any race, gender identity, sexual orientation, age, religion, disability, marital status, family status or civil status and we want our teams to reflect this!

We are a Disability Confident Committed Employer. Need any reasonable adjustments? Let us know when you apply so we can support you throughout the interview process.

At Three we have a hybrid working arrangement in place as standard for office based employees, where employees work from a mix of office based location and working from their home in the UK to carry on their role.
Excluding retail, our core hours at Three are between 10:00 and 16:00, with operating hours between 08:00 & 18:30. This allows employees to have a start time between 08:00 and 10:00 and finish time between 16:00 and 18:30.