Shop Newsletter Writer

About The Position |

The Shopping Newsletter Writer will join the Shopping Newsletter team and will ideate and write shopping newsletters and select News & Deals content for other newsletters across their vertical brands within the Dotdash Meredith portfolio like People, InStyle, Travel + Leisure, Real Simple, Better Homes & Gardens, Food & Wine, Allrecipes, and Health. They will have the opportunity to write newsletter content covering a wide variety of categories including fashion, beauty, home, food, celebrity and entertainment. This role requires someone who is passionate about writing, products, shopping and newsletters.

Job Functions

• Able to write strong headlines and subject lines that drive high engagement/pageviews, promote eCommerce articles within the shopping newsletters and pick products for direct-to-retailer touts along with compelling copy that will convert

• Collaborate with the News & Deals team on newsletter content and compelling imagery

•  Collaborate with the email production team on email setup and proofing 

• Collaborate with the Brand team to ensure touts and images are on brand and brand style guides are being met.

• Excellent interpersonal and communication skills

• Comfortable working in a fast-paced organization

• Highly adaptable and quick to learn processes

• Use data and analytics to ensure we are aligning with consumer needs and trends 

• Identify and carry out testing plans in collaboration with the growth team

• Create affiliate links for newsletter touts

This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.

About The Team: |

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The Shopping Newsletter team manages, writes, and edits dedicated shopping newsletters for multiple brands. Additionally, we handle the creation and placement of direct-to-retailer content within branded editorial newsletters