Social Media Community Manager

POSITION SUMMARY

The Gaming Community Manager is responsible for cultivating a thriving and engaged community around our games. This involves developing and executing strategies to increase brand awareness and engagement within the gaming community. The ideal candidate is a passionate gamer with a deep understanding of gaming culture, trends, and online community platforms. They will be responsible for managing our social media presence across various platforms, including Twitch, Instagram, X (formerly Twitter), YouTube, Reddit, and Discord. This role requires a strategic thinker with strong communication skills and a passion for connecting with gamers.

JOB QUALIFICATIONS

• Minimum 3+ years in digital, social media, public relations, and/or advertising across B2B and B2C companies, with experience in the gaming industry preferred.
• Bachelor's in Communications, Advertising, Media Studies, or a related field. A combination of education and experience can be substituted.
• Deep understanding of gaming culture, including trends, language, and community behaviors. Firsthand experience as a gamer is preferred.
• Strong awareness of gaming industry trends, Twitch meta, and emerging content formats to ensure content remains fresh, relevant, and engaging.
• Exceptional written and verbal communication skills, with the ability to adapt to different tones and styles for various online platforms and audiences.
• Superior attention to detail and organizational skills with the ability to deliver high-quality, creative work, learn quickly, and effectively multi-task and manage deadlines.
• In-depth knowledge of and passion for overseeing online community platforms and best practices.
• Ability to liaise with clients in a professional manner.
• Team player, able to work collaboratively cross-department and communicate with management.
• Proficient in Microsoft Office 365 tools such as Word, Excel, PowerPoint, OneDrive, and Microsoft Teams.
• Experience using social media management and measurement tools such as Sprout Social, Brandwatch, Sprinklr, Hootsuite, etc.

JOB DUTIES

• Manages the development, delivery, and execution of social media deliverables, working collaboratively with internal account team members and across departments8.
• Delivers exceptional community management with care, attention, and speed for assigned customer accounts.
• Oversees social media channels for page layout and design that meets industry best practices8.
• Collaborates with social media teams to ideate on content creation to support proactive, real-time, and reactive content needs, specifically tailored for gaming audiences.
• Supports the social media teams in analyzing data and drawing actionable insights, delivering analytics based on the brand's performance online.
• Demonstrates effective knowledge within the social media advertising industry and a hunger for information/learning, including current and emerging tech, advertising, and digital trends.
• Effectively manages time while paying careful attention to detail, ensuring all work and communications are completed on time and of exceptional quality.
• Effectively adapts to change and actively listens and participates in troubleshooting to inform solutions.
• Confidently crafts and delivers effective client-facing communications.
• Manages social content photos and videos, specifically tailored for gaming audiences.
• Captures and edits compelling live-stream content on Twitch, creating engaging highlights and repurposing them for other social media platforms.
• Shares inventive content ideas and applies new formats that promote engagement within the gaming community.
• Shows a passion and interest in capturing and communicating brand stories through social media, aligning with gaming culture and trends.