Social Media & Content Manager

Position Overview: Are you a creative social media professional who knows how to engage an audience and bring a brand to life online? The American Association of Motorcycle Injury Lawyers (Law Tigers) is seeking aSocial Media & Content Managerto lead and elevate our social media presence. This role is hands-on and dynamic—you’ll create and publish content, manage engagement, oversee influencer partnerships, and drive campaigns that resonate with the motorcycle community. You’ll also travel to events nationwide (up to 35%) to capture the action and represent Law Tigers in person. When not traveling, you’ll be collaborating with our team from the office to shape strategy and drive impact. Key Responsibilities: • Own and lead social media acrossFacebook, Instagram, TikTok, YouTube, and X (formerly Twitter). • Create, curate, and publish high-quality content that tells the story of Law Tigers and engages the motorcycle community. • Manage posting schedules, community interaction, and audience growth. • Build and maintain influencer relationships, managing contracts and deliverables to ensure success. • Educate, coach and mentor field marketing managers on social media best practices and campaign execution. • Monitor trends, conversations, and platform updates to keep our content fresh and relevant. • Ensure brand consistency and a cohesive voice across all social media channels. • Collaborate with internal teams to align social media efforts with broader marketing and brand goals. • Oversee campaigns and projects, coordinating timelines, deliverables, and resources. • Travel to motorcycle events to capture content, network, and represent the Law Tigers brand. • Track, analyze, and report on social media performance to continually optimize results. Who You Are: • Active member of the motorcycle community who understands its culture and audience. • Proven experience in social media management and content creation. • Skilled in building and managing influencer relationships. • Strong communicator with excellent writing, visual, and verbal skills. • Organized and capable of managing multiple projects independently. • Creative and detail-oriented with a knack for storytelling. • Knowledge of social media management tools (Hootsuite, Buffer, Sprout Social) and basic design/video editing. Why Join Us: • Lead and shape the social media presence of a passionate, niche brand with nationwide reach. • Enjoy creative freedom to develop content and campaigns that resonate with a vibrant community. • Travel to exciting motorcycle events across the country and engage directly with our audience. • Work closely with a tight-knit, supportive team where your ideas and contributions have a real impact. Job Type: Full-time Pay: $70,000.00 - $85,000.00 per year Benefits: • 401(k) • 401(k) matching • Dental insurance • Health insurance • Life insurance • Paid time off • Vision insurance Application Question(s): • This position requires working in the office five days a week when not traveling. Are you able to meet this requirement? • This position requires travel to motorcycle events across the country, up to 35% of the time. Are you able to meet this travel requirement? • How many years of professional experience do you have in social media management, content creation, and influencer or campaign management? • Which social media platforms have you actively managed in the last three years? Please list them. • Are you an active member of the motorcycle community? If yes, please briefly describe your involvement. (REQUIRED) Work Location: In person