Social Media Manager

Overview:

We are seeking a Social Media Manager to join our team. Reporting to the Director of Content, the Social Media Manager will develop and implement social media strategies and content calendars while ensuring all content is created and posted to platforms in a timely manner. Additionally, this role will be responsible for community management across the brand's social media platforms and working with the Production Assistant to oversee creative assets' development.

Ideal candidates will have a background in social media management and will be highly proficient with social analytics platforms. They will have strong communication skills and be creative and strategic, and possess excellent analytical skills. Additional experience with writing is a plus.

At Air Company we value employees for their unique perspectives. We are an inclusive Equal Employment Opportunity employer. We consider applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law.

The range for this role is $90,000 - $110,000. Exact compensation may vary based on the market, experience, skills and technical expertise

Responsibilities:

• Develop and implement social media strategies that align with marketing goals and objectives
• Manage the creation of a robust social media calendar for multiple social media platforms, including Instagram, LinkedIn, Twitter, Facebook, and YouTube
• Manage daily posting and optimization of content across platforms
• Build and oversee community management and social storytelling on social media platforms
• Collaborate with the Production Assistant to manage the development of creative assets with our in-house creative team and freelancers
• Assist in creating high-quality, engaging, and shareable content for all social platforms
• Set up and manage analytics platform, analyze and report on performance metrics on a weekly, monthly, quarterly, and annual basis to the wider marketing team, using data to inform future strategies and campaigns
• Support the Marketing team on influencer identification for collaborations
• Master the brand's tone of voice and assist in translating it to social media through copywriting in-house and with freelancers 
• Collaborate with internal teams and stakeholders to ensure consistency in messaging and branding across all platforms
• Stay up-to-date on the latest social media trends, tools, and best practices, reporting them to the team and incorporating them into our social media strategies.

Job Requirements:

• Bachelor's Degree in marketing, communications, or a closely related field
• 2+ years of management experience in a similar position
• Expert knowledge of the social media landscape with the ability to keep a finger on the pulse of social news
• Strong knowledge of analytic dashboards and analytic presentation experience
• Proven ability to produce scalable content
• Ability to work proactively and independently with an eagerness to learn
• Team player with a strong passion for fostering a safe, collaborative work environment
• Ability to work in a fast-paced environment, managing multiple projects simultaneously
• Exceptional attention to detail and quality control
• Passion for AIR COMPANY'S mission and a belief that innovation creates new opportunities

Preferred Skills:

• Experience in copywriting and editing
• Experience in data analysis and reporting
• Experience in influencer marketing
• Experience in managing creative teams and freelancers