Working Student Brand Marketing & Analytics (m/f/d)

Unternehmensbeschreibung

All about us finding simple solutions.

As the Brand Relations & Retail Media team we develop the ideal strategy for each of our partners. The Brand Relations team manages our partner brands marketing campaigns and strategic development within the ABOUT YOU marketing ecosystem. The Product Manager team manages the campaign go live to performance evaluations, optimizes processes and manages the implementation of new native advertising concepts. The Event Cooperations team then conceptualizes the individual integration at our ABOUT YOU events. All three departments share the same goal: monetizing the ABOUT YOU platform through long-term strategic cooperations.

You will be responsible for the reporting of our partners’ campaigns in the fashion sector. We are looking for a motivated Working Student (m/f/d) in the area of Analytics and Development in our Brand Relations & Retail Media Department.

Responsibilities

• Evaluation of our 360° campaigns and creation of presentations for various national and international fashion and non-fashion brands
• Analysis of the performance of onsite, newsletter and organic & paid social media placements
• Quality assurance of brand campaigns after Go-Live in cooperation with the Product Managers & Account Managers
• Derivation of recommendations for action to optimize subsequent campaigns
• Project responsibilities e.g. in the course of process optimizations or data analysis
• Support in the preparation of analyses for strategy meetings with various fashion brands

Requirements

• Studies in the field of business administration, statistics, marketing or similar
• First work experience in the context of an internship or a student trainee in online marketing/analytical field is an advantage
• Good knowledge of Microsoft Office, especially Excel
• At least basic knowledge in dealing with online marketing KPIs
• Ideally initial knowledge of Google Analytics
• Strong analytical thinking skills and enjoy working with numbers
• Independent and structured way of working
• Very good knowledge of English
• You are a passionate team player

Benefits

• Hybrid working
• Fresh fruit every day
• Sports courses
• Exclusive employee discounts
• Free drinks
• Language courses
• Company parties
• Mobility subsidy
• Central Location
• Flexible Working Hours
• Dog-friendly office
• AY Academy
• Feedback Culture

Our team consists of experts from a wide range of fields: Whether fashion, marketing, business or tech – we are united by our passion for what we do. We motivate and support each other, share our know-how and are open to other opinions and new ideas.

We look forward to receiving your application – preferably online via our application portal. This way we can guarantee a faster process and it is also very easy for you to upload your application documents! :-)