2023 CRM Marketing Internship

WW is looking for candidates to help change people’s lives. We are a global wellness technology company inspiring millions of people to adopt healthy habits for real life. We do this through engaging digital experiences, face-to-face workshops and sustainable programs that encourage people to move more, shift their mindset and eat healthier while enjoying the foods they love. By drawing on over five decades of experience and expertise in behavioral science, we build communities in order to deliver wellness for all.

WW / WeightWatchers’ 11-week, paid summer internship program provides robust opportunities for learning and professional development, networking, engagement with our leadership team, full immersion into our mission-driven business and more. Our collaborative office spaces are based in New York City, San Francisco, and Toronto, but we operate under a flexible, global work philosophy, “Work From Wherever,” which empowers our employees to shape when, where, and how they work to achieve the best possible results, while prioritizing their well-being. As a WeightWatchers intern, you’ll join a passionate, collaborative, purpose-driven team where you’ll gain unparalleled hands-on experience with meaningful project and cross-functional work and exposure within your function. Your contributions will play a role in our company’s overall success, giving you a direct opportunity to positively impact millions of our members’ lives. At the end of the summer, you will have the opportunity to be considered for a full-time return offer upon graduation. If you’re interested in learning more about our internship program, or if you want to hear directly from some of our past interns about their own experiences, check out our Tech Blog post here to discover more.

Application Deadline: Friday, October 28, 2022

The North American CRM team at WW is looking for a strategic intern with a fresh perspective to help us acquire members from new and different demographics. We’re a collaborative group from both the United States and Canada, passionate about CRM marketing. Our team is responsible for all things email, push, and SMS recruitment - which means we’re constantly innovating and iterating on our strategy to best find the prospective members who need us. From scheduled campaigns to push notifications to triggered email journeys - you will gain integral experience in all channels of CRM marketing. 

As a CRM Marketing intern, you will contribute to the Marketing team by focusing on acquisition initiatives that support business growth and recruitment. You will learn more about delivering targeted and relevant communications to our acquisition database, utilizing effective and creative methods and technologies. As a CRM Marketing Intern, you'll also gain additional brand exposure through various projects with different teams and first-hand experience deploying multi-channel communications (email, push, SMS, etc.)

Here's a snapshot of what you can expect:

• Submit marketing creative briefs

• Participate in strategic meetings with the CRM team

• Report results leveraging Braze and Google Analytics, working with the Data Analytics Team when necessary

• Support the deployment of email, push, and SMS campaigns in Braze 

• Strategize, test, and iterate on triggered email recruitment journeys

• Report on the status of projects to ensure clear communication between the Marketing Team and other teams

• Share email templates and creative assets with international markets

• Complete email testing and quality assurance

• Send email proofs and collect feedback from business owners 

• Graduation date between December 2023 & May 2024

• Currently enrolled in a Bachelor’s with a GPA of 3.0 or higher

• Passion for learning about the latest tools and technologies

• Desire to seek out challenges and learn from others

• Critical eye for identifying and solving issues

• Collaborative approach to sharing your ideas and feedback with the team

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At WW, it is our priority to cultivate a diverse and inclusive workplace. We are committed as individuals, as an organization, and as fellow humans, to advocate for and support our employees, our members, and our communities. We are proud to be an equal opportunity employer and we do not discriminate on the basis of sex, race, color, creed, national origin, marital status, age, religion, sexual orientation, gender identity, gender expression, veteran status, or disability.