2023 MBA Intern - Product Marketing Manager, Customer Engagement

Our Company

Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

The Opportunity

As a member of the Digital Media Global Customer Engagement team, you will help drive the strategy and execution that delivers growth and sales success across two of Adobe's biggest products; Creative Cloud and Document Cloud. Our team defines the strategy for growing new customer acquisition, improving customer engagement and increasing customer blifetime value. This team provides business critical insights using analytics and ensures cross-functional alignment of goals and execution. We work with our business partners to define our customer journey requirements across demand trial engagement, conversion and paid engagement to maximize long term customer growth and success. Team members have strong E2E project management skills, are analytical and strategic, and have a pragmatic sense of how to get things done through positive relationships across the company. You will work with internal and external partners, including Marketing, Growth, Campaign, and Product to provide customer insights, and influence product roadmaps and go-to-market programs.

What You'll Do

• Obsess over customer experience journeys, seeking opportunities for improvement and driving cross-functional teams to deliver
• Collaborate with Analytics teams to understand trends in the business and develop insights that translate into actionable recommendations for growth
• Partner with Marketing to establish and operate campaign frameworks that deliver best in class customer acquisition

What You'll Need to Succeed

• Currently enrolled in an MBA program graduating between December 2023 - June 2024
• Demonstrated understanding of digital business models and how to test and optimize customer experiences to deliver results
• Demonstrated ability to build partnerships with key teams including Product Management, Campaign Marketing, Growth, Product Marketing, and Program/Project Management.
• Demonstrated history of building conviction and a strong point of view, built on a deep understanding of audiences, markets, products and competitive landscapes.
• Genuine desire to have your impact measured in real-world metrics that correlate to quarterly and annual sales success
• Proven track record to take initiative on new projects and drive complex, ambiguous issues to resolution
• Ability to rapidly assess a problem, define options, evaluate and implement solutions to address critical business issues
• The desire and ability to take a stand and advocate a course of action, presenting supporting facts and data to back up your position
• Successful in dynamic environments, rapidly anticipating and adapting to shifting priorities
• Outstanding communication skills, both verbal and written, at all levels
• Global cultural awareness and experience with global teams
• Great sense of humor