2023 MBA Intern - Product Marketing Manager, K12 Education

Our Company

Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

The Opportunity

The Adobe K12 Product Marketing team helps K12 institutions empower all students to be lifelong creators. We focus on driving proliferation and active use of Adobe tools, especially Adobe Express, within the K12 classroom and throughout the institution. Day to day, the team shapes Adobe's K12 Education business strategy, influences product roadmap and priorities, drives product launches, crafts positioning and messaging, develops partnership opportunities, supports customer-facing teams to hit their targets, and aligns cross-functional teams around a common vision. We are on a mission to inspire creativity for all learners, and we'd love for you to join us. We're looking for a strategically minded product marketing intern to make sure we capture the full extent of this large and exciting opportunity.

In this role, you'll be joining the world-class Adobe for Education team to rethink and deliver the future of creativity for all.

What You'll Do

• Understand our customer segments, wants, and behaviors, and identify high-value use cases though research and customer interviews
• Develop strategies to advance business goals, drive engagement with students, teachers and education leaders.
• Develop persuasive, technical content that we can deploy in marketing channels, sales collateral and at events
• Identify the winning mix and cadence of search, PR, social, email and related channel activities to drive awareness and demand
• Present new ideas to Adobe leadership and advocate for customer needs

What You'll Need to Succeed

• Currently enrolled in a full-time MBA program and graduating between December 2023 - June 2024
• Education, education technology, and/or marketing experience in an enterprise technology or SaaS category preferred
• Proven analytical problem-solving skills, with a hypothesis driven approach
• Exceptional project management, communication, and writing skills
• Ability to communicate with and manage cross-department relationships
• Experience in tools and services targeted at developers, coupled with a deep understanding of the various developer segments a plus
• Experience with platform business models and API monetization a plus

Location: All 2023 Adobe Interns will be 'co-located hybrid', meaning that you will be assigned to an Adobe office location but in-office schedules will be flexible (2-3 days per week). All interns must live in the same state, country, and within commuting distance of their assigned Adobe office so they can be on-site as needed. Interns visiting Adobe sites must follow all applicable COVID-19 health and safety protocols

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $43.00 -- $54.00 hourly. Your recruiter can share more about the specific pay rate for your job location during the hiring process.