ABM & Enterprise Marketing Manager

This position is posted by Jobgether on behalf of a partner company. We are currently looking for an ABM & Enterprise Marketing Manager in Germany.

This role is designed for a high-impact B2B marketer who thrives at the intersection of strategy and execution, driving growth across key enterprise accounts through targeted, account-based initiatives. You will lead multi-channel ABM programs that directly influence pipeline creation and acceleration within complex enterprise sales cycles. The position requires a strong mix of creativity, analytical thinking, and hands-on execution across email, events, webinars, and direct mail. You will work closely with sales, BDRs, and marketing leadership to design tailored account strategies that convert high-value opportunities. This is a fast-paced, ownership-driven role where experimentation and iteration are central to success. The ideal candidate is comfortable operating in ambiguity while building scalable, repeatable ABM programs that deliver measurable revenue impact.

In this role, you will be responsible for building and executing account-based marketing strategies that drive enterprise pipeline and revenue growth:

• Own and execute 1:1 and 1:few ABM campaigns targeting strategic enterprise accounts
• Design and launch multi-channel programs across email, direct mail, events, webinars, and outbound activations
• Partner closely with BDRs and AEs to develop account penetration strategies and coordinated outreach workflows
• Build account-specific marketing plans to support enterprise deal acceleration and expansion opportunities
• Develop and maintain target account lists in collaboration with sales leadership and revenue teams
• Leverage intent data, research, and relationship mapping to build deep account intelligence
• Plan and execute high-touch direct mail campaigns, including vendor coordination, creative development, and logistics
• Lead end-to-end webinar programs, from topic development to pipeline conversion analysis
• Co-own enterprise event strategy, including executive dinners, roundtables, and field marketing events
• Continuously test, measure, and optimize campaigns to improve engagement and pipeline performance

Requirements:
The ideal candidate brings strong enterprise marketing experience with a proven track record in ABM-driven revenue growth:

• 5–7+ years of B2B marketing experience, including 2–3+ years focused on ABM or enterprise marketing
• Proven success driving pipeline through account-based marketing strategies in complex B2B environments
• Hands-on experience executing multi-channel campaigns across outbound, email, direct mail, events, and webinars
• Strong understanding of enterprise sales cycles, multi-threaded deals, and stakeholder dynamics
• Experience partnering closely with BDRs and AEs in revenue-driven organizations
• Ability to engage confidently with senior stakeholders, including VP and C-level audiences
• Strong experimentation mindset with a bias toward rapid testing, learning, and iteration
• Comfortable working in fast-paced, ambiguous environments with limited initial structure
• Experience managing vendors, budgets, and logistics for campaigns and events
• Nice to have: experience in regulated industries (e.g., fintech, financial services), familiarity with marketing tools such as HubSpot, Marketo, Outreach, or Sendoso, and experience in high-growth scaling companies

Benefits:

• Competitive salary with equity-based compensation and retirement benefits (401k where applicable)
• Remote-first work environment offering flexibility
• Comprehensive health, dental, and vision insurance fully covered for employees (US-based)
• Unlimited paid time off to support work-life balance
• Strong learning and professional development opportunities
• Opportunity to design and scale enterprise ABM programs with direct revenue impact
• Collaborative, mission-driven culture focused on innovation and impact
• Regular team events, offsites, and a family-friendly work environment