Account-Based Marketing Manager
Job Description
With 1,000 employees, over $250M in sales, 1,500+ clients, and rapid year-over-year growth, Recorded Future is the world’s most advanced, and largest, intelligence company!
Are you a strategic and creative marketer looking for an opportunity in a high-growth environment? Are you passionate about security and energized to help the world’s largest companies gain and maintain an advantage on their adversaries?Â
As an Account-Based Marketing Manager, you’ll own the orchestration and execution of highly-targeted campaigns that support sales efforts for our most valuable key accounts. With a goal of generating tangible, quantifiable results in the form of qualified accounts, opportunities, pipeline, and more, this role will be a highly visible contributor to Recorded Future’s revenue goals.Â
What else you’ll do as an Account-Based Marketing Manager:Â
- Work with digital marketing, product marketing, and creative teams to create personalized marketing experiences for key audience segmentsÂ
- Plan, coordinate, and run small-format digital programs including webinars, roundtable discussions, and moreÂ
- Create and optimize highly-targeted landing pages and other web experiences
- Create and maintain audience segments in our ABM platformÂ
- Work closely with field marketers to promote small-format physical and hybrid eventsÂ
- Support sales and sales development teams with campaign enablement materials, targeted outreach messaging, and account-based insightsÂ
- Run direct mail campaigns via our fulfillment platformÂ
What you’ll bring as an Account-Based Marketing Manager:Â
- 3+ years of experience in enterprise B2B marketingÂ
- Experience with ABM or other highly-targeted marketing formats is preferredÂ
- Strong digital campaign management expertise and organizational skillsÂ
- Experience autonomously running campaigns that span multiple channels (email, paid search/social advertising, direct mail, etc)Â
- Strong analytical skills and track record of making data-driven decisionsÂ
- Ability to translate data into ideasÂ
- Experience working with 6Sense, HubSpot, and Salesforce is a plusÂ
- Experience writing/editing ad copy, email copy, and short-form content is a plus
*Position is based in Boston and is a hybrid work schedule 3 days per week in the Boston office.
Why should you join Recorded Future?
Recorded Future employees (or “Futurists”), represent over 40 nationalities and embody our core values of having high standards, practicing inclusion, and acting ethically. Our dedication to empowering clients with intelligence to disrupt adversaries has earned us a 4.8-star user rating from Gartner and 8 of the top 10 Fortune 100 companies as clients.
Want more info?Â
Blog & Podcast: Learn everything you want to know (and maybe some things you’d rather not know) about the world of cyber threat intelligence
Instagram & Twitter: What’s happening at Recorded Future
The Record: The Record is a cybersecurity news publication that explores the untold stories in this rapidly changing field
Timeline: History of Recorded Future
Recognition: Check out our awards and announcements
We are committed to maintaining an environment that attracts and retains talent from a diverse range of experiences, backgrounds and lifestyles. By ensuring all feel included and respected for being unique and bringing their whole selves to work, Recorded Future is made a better place every day.
If you need any accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to our recruiting team at [email protected]Â
Recorded Future is an equal opportunity and affirmative action employer and we encourage candidates from all backgrounds to apply. Recorded Future does not discriminate based on race, religion, color, national origin, gender including pregnancy, sexual orientation, gender identity, age, marital status, veteran status, disability or any other characteristic protected by law.
Recorded Future will not discharge, discipline or in any other manner discriminate against any employee or applicant for employment because such employee or applicant has inquired about, discussed, or disclosed the compensation of the employee or applicant or another employee or applicant.
Date Posted
07/01/2023
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