Account Director
Job Description
GumGum is a contextual-first, global digital advertising platform that uses advanced AI technology to serve captivating creative ads that drive consumer attention, without the use of personal data. At GumGum, we don’t need to know who you are to deliver relevant and engaging ads that align with your active frame of mind. We believe that a digital advertising industry based on context rather than personal data builds a more equitable and less invasive future for the internet and is better for consumers, publishers and advertisers alike. Our blueprint for the future, The Mindset Matrix™, combines the power of context and creative in digital advertising to deliver superior attention and drive consumer action without sacrificing personal data.
To be a part of this next phase of digital advertising that prioritizes data privacy, please visit www.gumgum.com/careers
The Account Director role is an individual contributor responsible for prospecting and closing sales in GumGum’s Market Leading Contextual Advertising platform. Reporting to Group Sales Director in New York, this role is responsible for developing key relationships within large and mid-size agencies with occasional managerial guidance on strategic client calls. We require this role to work relatively autonomously while being supported by a cross-functional pre-sales team.
Account Directors have experience and deep knowledge of the online media landscape, the advertising community and have at least 4+ years of digital media experience. The Account Director uses existing processes to solve a variety of challenging problems to deliver for clients. The role is required to apply independent judgment and discretion to select appropriate options from GumGum’s defined and proven products.
Note: GumGum currently operates in a ‘work from home’ virtual environment with sporadic opportunities for in-person business and morale events (health guidelines permitting). There will not be any requirement to go into the office on a daily basis moving forward. GumGum is only open to hiring remote candidates who are residents in the following states: AZ, CA, CO, CT, FL, GA, IA, IL, IN, KY, MA, MD, MI, NJ, NV, NY, OH, OR, PA, TN, TX, UT, VA, WA, and MN.
What You'll Achieve
- Drive revenue for East Coast - Responsible for a book of business of $4M+ (yearly goal), driving renewal revenue and new business in New York. This role is responsible for prospecting and growing large to mid-sized agencies across a variety of accounts.
- Drive Sales from Marketing Channels - Identify and qualify opportunities from marketing driven leads
- Sales Prospecting and Hunting - Expectation to generate a high volume of sales related activity including cold calling, presentations, RFP’s, and out of the box sales solutions
- Upsell Current Clients in Current and New Products - Provide market insight into the display and video offerings by generating sales specifically from key brands and agencies. Support the sales of additional products such as Verity and provide market insights from clients
- Relationship Development - Cultivate relationships with brands, agency contacts and clients to gain deep insight into their business and ultimately provide GumGum solutions for their marketing and advertising goals.
- Translate Client Insight to internal Product Team - Provide feedback to the company on how to best service clients’ needs
- Internal Collaboration - Work with Account Manager, CSM, PSM and other internal teams to ensure sold proposals are successfully implemented and aligned with client expectations.
Skills You'll Bring
- Bachelor's Degree - ideally in Media or Marketing/Advertising field
- 4+ years of selling experience in digital advertising sales
- Experience managing a large book of business (4M+)
- Must have strong selling experience and track record of hitting or exceeding sales targets demonstrated with a list of brand and agency contacts in addition to other assignments in the region
- Experience in selling Programmatic strongly preferred
- Strategic relationships across the Boston market
- Proficient in SalesForce (is comfortable logging meetings, calls, pulling reports, etc.)
- PowerPoint, Excel and Word skills a must
- Must possess superb written and verbal communication skills
- Uses SellerCrowd and checks the trades for updates on accounts
- Strong and strategic relationship building with clients
- Quick at problem solving internally and externally while managing stakeholders through the process
- A self starter who is ready to grow the Boston market exponentially
- Applies analytical skills to interpret data and uses independent judgment and discretion in developing solutions to a variety of work problems
- Outgoing and can build and maintain/grow client relationships at all levels (entertaining is required)
Perks & Benefits
- Medical, Dental, and Vision coverage including 100% premium coverage for employee + spouse/family
- Flexible Spending Accounts (FSA)
- Short-Term and Long-Term Disability
- Paid Parental Leave - Birth parents up to 16-18 weeks. Non-birth parents up to 10 weeks
- Transitional Return-to-Work Schedule from Parental Leave
- Dependent Care FSA
- Maven Family Support - Including fertility adoption and/or travel expenses to obtain medical care
- Employer-Matched 401(k) Retirement Plan
- Life Insurance and AD&D
- Stock Incentive Program (role dependent)
- Employee Assistance Program
- Legal and Identity Theft Protection
- Student Loan Repayment Assistance
- Work From Home Stipend
- Wellness Reimbursement
- Flexible Time Off (Unlimited PTO)
- Summer Fridays from the 1st Friday of May through the 1st Friday of September
- Volunteer Time Off
- Veterinary Discounts (Pet friendly organization - we love our fur babies! IG: @dogsofgumgum)
- WeWork monthly pass
- GumGum Gives Back volunteering/social impact opportunities
- Virtual and in-person company events/celebrations
- Anniversary recognition and awards
- Business Travel Accident
Awards
- BuiltIn #37 Best Places to Work 2023 across the United States
- BuiltinLA #7 Best Places to Work 2022
- BuiltinLA Best Places to Work 2021
- Ad Exchanger Programmatic Power Player 2022 and 2021
- Digiday Media Awards Europe finalist 2022 and 2021
GumGum is proud to be an equal opportunity employer. At GumGum, we believe in cultivating an environment where our team members can bring their authentic, whole selves to work. Encouraging identity and belonging is one of the many aspects of our culture that makes us stronger as an organization and drives innovation. We are committed to building and delivering a diverse, inclusive, and equitable workforce that is representative of the world around us, where all individuals are treated with respect and dignity - and to act swiftly if this value is ever threatened. We are constantly striving to be better, and we continue to take strategic steps to advance representation. - Phil Schraeder, CEO
Learn more about our DEIB programming at gumgum.com/deib
Follow us on our socials...
Instagram: @gumgum & @dogsofgumgum
LinkedIn: GumGum
Tweet us: @gumgum
Facebook: GumGum
Date Posted
07/21/2023
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7
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