Account-Based Marketing Director

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Account-Based Marketing Director in United States.

This is a high-impact leadership role focused on designing and executing a sophisticated account-based marketing strategy to accelerate enterprise growth. You will lead targeted initiatives that engage high-value accounts, drive pipeline generation, and expand customer relationships across complex B2B environments. Working closely with sales, revenue operations, and marketing teams, you will shape personalized, data-driven campaigns that address specific customer challenges. The role blends strategic vision with hands-on execution, requiring both creativity and analytical rigor. You’ll operate in a fast-paced, collaborative setting where innovation and measurable results are key. This is an excellent opportunity for a marketing leader passionate about driving revenue through precision targeting and impactful engagement strategies.

• Develop and lead a comprehensive ABM strategy aligned with revenue objectives, targeting high-value enterprise accounts
• Collaborate with Sales, SDR, and Revenue Operations teams to define ideal customer profiles and prioritize target accounts
• Design and execute integrated, account-centric campaigns across multiple channels, including email, digital, events, and content syndication
• Drive both new business acquisition and expansion within existing accounts through tailored marketing initiatives
• Partner with Product and Customer Marketing teams to craft targeted messaging and value propositions for specific audiences
• Track, analyze, and report on ABM performance metrics such as engagement, pipeline contribution, win rates, and deal velocity
• Build and maintain dashboards linking marketing activities to revenue outcomes and account progression
• Optimize the ABM technology stack and tools to enhance targeting, personalization, and campaign effectiveness
• Manage budget allocation and external partners to ensure efficient execution and maximum ROI

Requirements:

• 8–12+ years of experience in B2B marketing, with strong expertise in account-based marketing, demand generation, or field marketing
• Proven track record of building and scaling ABM programs that drive measurable pipeline and revenue growth
• Experience working in enterprise technology environments such as cloud infrastructure, storage, or data management
• Strong cross-functional leadership skills, with the ability to influence senior stakeholders across sales and marketing teams
• Proficiency with CRM systems (e.g., Salesforce), marketing automation tools (e.g., Pardot), and ABM platforms (e.g., Demandbase, 6sense)
• Advanced analytical capabilities with the ability to translate data into actionable insights and executive-level reporting
• Excellent communication, presentation, and storytelling skills
• Bachelor’s degree in Marketing, Business, or a related field
• Ability to manage multiple initiatives in a fast-paced, results-driven environment

Benefits:

• Competitive salary package with performance-based incentives
• Flexible work arrangements promoting work-life balance
• Opportunity to lead strategic initiatives in a high-growth, innovative environment
• Access to advanced marketing technologies and tools
• Professional development and career growth opportunities
• Collaborative and inclusive workplace culture
• Exposure to enterprise-level clients and impactful projects