Advertising and Performance Marketing Trainee

About us:

Founded on the dream and insight of three sports journalists in 1945, Sisal was the first Italian company to operate in the gaming and betting industry as a government licensee.  

As of August 4, 2022, Sisal is part of Flutter Entertainment plc, the world's largest online sports betting and iGaming operator, with a portfolio of globally recognized brands and listed on the London and New York stock exchanges.

The company’s commitment to building a more responsible future rests on a sustainability strategy with long-term objectives to affirm Sisal as a leader in Responsible Gaming, an innovative and sustainable company and an exemplary work environment.

What you’ll do:

You will join the Social Gaming team, reporting to the Marketing Lead Specialist within the Online Business Unit.

You will have the opportunity to contribute to strategic decisions regarding advertising campaigns and performance marketing initiatives, focusing on supporting coordination activities, performance analysis, and reporting.

• You will join the team across various activities, such as coordinating and supporting advertising communication activities across different channels, including Meta, Google, Affiliate marketing, and InApp Ads, with a focus on customer acquisition and engagement. Your role will also involve supporting the selection of partners to activate, managing all stages from scouting and contracting to maintaining relationships. Additionally, you will assist with and monitor monthly budget management through regular checks and internal tools. Lastly, you will analyze KPIs and campaign performance data to optimize results and provide forecasts aligned with business objectives.

• You will have the opportunity to be involved with internal and external stakeholders to ensure the success of advertising and performance marketing activities, working closely with cross-functional teams to meet strategic goals.

Who you are:

• You have a background in Economics, Marketing, Data Analysis, or a related field.

• You possess strong analytical skills and proficiency in Excel, essential for data analysis and reporting.

• You have basic knowledge of digital ads and are familiar with principles and tools for digital advertising.

• You are proactive, a team player, and have a strong interest in marketing, advertising, and consumer behavior.

• You are fluent in English and Italian, both written and spoken.

What we offer you/you can expect from us: 

• Trainee contract​; 

• ​​Hybrid work​;

• An inclusive place to work;

• Company-Owned Devices: laptop and business mobile phone; 

• Meal Allowance. 

Looking for a role that can support your learning and career goals: 

• Psychological well-being: online meditation courses, medical online service, counselling service thanks to the support of certified psychologists and coaches; 

• Continuous learning for soft and hard skills (es. learning platform; managerial learning to be fully exploited thanks to FlexiLearning, which allows you to dedicate at least 4 hours per month for your professional growth);

• Support for parents, children and financial aid for mothers; 

• Volunteering during your working hours. 

Equal Opportunity  

Sisal is an Equal Opportunity Employer. Diversity and Inclusion are fundamental values for us. We welcome any candidate without distinction of sex, age, culture, religion, ethnicity, sexual orientation, gender identity and expression. 

Location: Italy, Milan, via Ugo Bassi 6